Outreach

AI Meeting Booking Agent for Google Calendar

Interested replies become Google Calendar events on the right rep's calendar, booked from live availability and logged in your CRM.

Prospects who reply yes should not wait for a rep to find a free slot. This edition reads interested replies and books each one into the right rep's Google Calendar from live availability, creating and moving events as plans change. Your CRM supplies the deal stage and owner, and every booking is logged there, so nothing is double-booked or lost.

Bookings made from live Google Calendar availability
Events created, moved and updated as plans change
Deal owner and stage checked in your CRM first

$4,400 20–30 working days Optional maintenance $249/mo

Choose delivery and add to cart Talk to an expert

A blank calendar card tied by green thread to an envelope, showing an interested reply turned into a booked slot.

What it is

AI Meeting Booking Agent for Google Calendar reads interested replies to your outreach and books each one into the right rep's Google Calendar. Through Google OAuth with calendar scope it checks live availability, creates and moves events, and uses your CRM as the one more system for deal stage and owner. Every booking is logged in your CRM.

Why businesses buy it

Teams on Google Workspace already live in Google Calendar, so the fastest way to book a warm prospect is straight into it. Manual scheduling adds delay at exactly the moment interest is highest, and rescheduling by email creates errors. This edition books from live availability, follows your routing rules and keeps the CRM in step. The written scope covers the Google Calendar connection, the CRM link and the booking workflows before you order, so the setup is clear from the start.

Problems this solves

Offered times clash with events already on a rep's Google Calendar

Through Google OAuth with calendar scope, the agent checks live availability before offering a time. It then creates the event on the right rep's Google Calendar, so clashes are caught first.

Rescheduled meetings leave duplicate or stale events behind

When a prospect asks to move a meeting, the agent moves the existing Google Calendar event rather than adding a second one. The CRM record is updated to match the new time.

Bookings made in Google Calendar never reach the CRM deal

Your CRM is connected as the one additional system. The agent reads deal stage and owner before booking, then logs every meeting against that deal.

Scope card SKU UPM-N0089

AI Meeting Booking Agent for Google Calendar

Everything this build includes, written down before you pay. Choose a delivery speed and any add-ons, then add it to your cart.

$4,400 one-time build price

1. Choose your delivery speed

Standard 20–30 working days $4,400 Express 15–25 working days $5,150 Rush 10–20 working days $5,950

Delivery times are in working days (Monday to Friday) and start once your intake is complete. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.

What is included

Channel: 1 channel
Integrations: Google Calendar (two-way, agreed field mapping) + up to 1 more system
Knowledge: Up to 100 documents
Workflows: Up to 6 workflows with your approval rules
Languages: 1
Testing: 50 documented test scenarios
Revisions: 2 rounds
Handoff: 1 × 60-min handoff session (recorded)
Support: 30 days after launch

A good fit if

Your reps keep working hours and meetings in Google Calendar, and slow, manual booking costs you meetings.

Positive replies arrive in one channel, such as a shared inbox, and someone books each one by hand today.

Routing depends on CRM data, such as account owner or deal stage, before a slot is offered.

Your Google admin can approve OAuth access with calendar scope for the reps' calendars and join a 30-minute call.

Not the right fit if

Your reps live in Outlook rather than Google Calendar. See AI Meeting Booking Agent for Outlook Calendar.

Leads need qualifying over chat or email before any booking. See AI Appointment Setter for Google Calendar.

Bookings come in by phone rather than written replies. See AI Voice Booking Agent for Google Calendar.

Prospects already book themselves through Calendly event types. See AI Meeting Booking Agent for Calendly.

How it works

Calendar access. Your admin grants Google OAuth with calendar scope for the reps in scope, and on a 30-minute call we map which calendars, event fields and CRM fields the agent uses.
Reply read. In the one channel in scope, the agent sorts a clear yes from a maybe, an objection or an out-of-office, and holds anything unclear for a rep.
Owner found. It reads deal stage, owner and history from your CRM, then applies your routing rules to choose the rep.
Times offered. Free slots come live from that rep's Google Calendar, inside the working hours, buffers and notice periods you set; where your approval rules say so, a rep signs off the message first.
Event created. Once the prospect confirms, the event is added to the rep's calendar with the prospect invited, and the booking is written to the CRM.
Changes kept in step. Reschedules move the existing Google Calendar event and cancellations remove it, and 50 documented test scenarios cover both before launch.

What you provide within 72 hours

Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.

Google OAuth access with calendar scope for the reps' calendars, approved by your admin and shared securely in the way we agree at intake, never by email.
Your Google Calendar admin for a 30-minute mapping call.
Admin or API access to your CRM and the reply channel, with test records if you have them.
Routing rules: which rep takes which meeting, plus buffers, working hours and notice periods.
Ten real reply threads that show what a genuine yes looks like for you.
The approver for edge cases, your business basics and one decision-maker.
An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.

The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.

Timeline

Start Calendar scope granted, routing rules and field mapping confirmed.

Weeks 1–2 Reply reading, CRM routing and booking logic built.

Week 3 Google Calendar availability, events and CRM write-back connected.

Weeks 3–4 50 documented scenarios run, including reschedules and clashes.

Week 4 Your review and two rounds of changes.

Go-live Live, recorded sixty-minute handoff, 30 days of support begins.

Delivery options, in working days (Monday to Friday) from completed intake. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.
Option	Delivery time	Price
Standard	20–30 working days	$4,400
Express	15–25 working days	$5,150
Rush	10–20 working days	$5,950

What you receive at handover

The agent configured with a two-way Google Calendar connection and your CRM
A documented field mapping between Google Calendar events and CRM records
Google access set up through user invites or keys you control, never sent by email
A test report run on sandbox or test records
Admin guide, recorded handoff session and 30 days of support

Expected benefits and how to measure them

Can cut the time between a prospect saying yes and a meeting appearing in the diary.
Helps keep Google Calendar and the CRM telling the same story.

Reply-to-event time: Compare the interested reply's timestamp with the Google Calendar event's creation time, for samples before and after launch.
Calendar clashes and duplicates: Ask reps to note double bookings or duplicate events fixed by hand for a month before launch, then a month after.
Meetings matched to CRM deals: Compare sales meetings in Google Calendar with meetings logged on CRM deals for the same month.

Before you start: Record how many interested replies became meetings last month and how many of those meetings appear in the CRM.

These are things to track, not promised results. Outcomes depend on your data, your team and your market.

Running costs

One payment covers the build. Running costs of roughly $50 to $250 a month for AI model usage and hosting are billed to your own accounts, alongside your existing CRM plan. Google Workspace and Calendar licenses are separate and unchanged.

AI usage during build and testing is billed to your accounts too.

Ask about running costs

Custom requirements

Covering a third connected system, more than six workflows or custom Google Calendar objects beyond the mapping needs a written Change Quote, sent of a checkout note.

Request a custom version

Keep it running

Optional monthly maintenance covers monitoring, fixes and monthly change hours, such as adding a new rep's calendar, updating buffers or changing territory rules.

$249/mo (the minimum fee, includes 2 change hours)

Optional. Starts after the post-launch support period. Cancel any month.

How maintenance works

How this compares

	Do it yourself with a SaaS tool	Hire a custom agency	Upmark Labs
Price	A scheduling tool charges per seat each month	A RevOps consultant quotes per project	Ours is one fixed price, shown before you buy
How booking starts	The prospect has to click a link	Depends on the brief	Ours books from the reply itself
Availability	Depends on each rep keeping a link up to date	Depends on the brief	Ours reads live Google Calendar availability for each rep in scope
Delivery	Quick to sign up, routing is yours to build	Usually several weeks	Ours has a fixed delivery time shown before you buy, with faster options

Questions about this product

Does the booking agent create the Google Calendar event itself?

Yes. Once the prospect confirms a time, it creates the event on the chosen rep's Google Calendar with the prospect invited, using the event fields agreed in the mapping. Reschedules move that same event and cancellations remove it, so the calendar does not fill up with stale duplicates.

Which Google Calendar access does the booking agent need?

Google OAuth with calendar scope for the reps whose calendars it books into, approved by your admin and shared securely in the way we agree at intake, never by email. It reads availability and creates or updates events only on those calendars, and access can be revoked from your Google admin console at any time.

How are buffers and working hours applied in Google Calendar booking?

They are written into the booking rules at intake: working hours per rep, gaps before and after meetings, and the minimum notice you need. The agent applies them on top of live free and busy time, so a slot that looks open but breaks a rule is not offered.

What does the CRM add to Google Calendar booking?

Context and a record. Connected as the one more system, the CRM tells the agent each prospect's deal stage, owner and history before it picks a rep, and receives the confirmed time afterwards. Without it, routing would rely on the reply alone, which is why we recommend connecting one.

What does the Google Calendar booking agent cost with express or rush delivery?

The standard price and the express and rush options are all shown next to this page before you order, each at a fixed amount. Every option includes the calendar mapping, the CRM connection, 50 documented test scenarios, two rounds of changes and a recorded sixty-minute handoff. Only the delivery speed changes between them.

What are the running costs for booking into Google Calendar?

Roughly $50 to $250 a month for AI model usage and hosting, paid in your own accounts and driven by reply volume, plus your existing CRM plan. There is no per-meeting fee from us. Google Workspace licenses stay billed by Google as before.