About us

About Upmark Labs

Upmark Labs sells fixed-scope AI products, website builds and digital marketing services online to small and mid-sized businesses, mainly in the United States and Europe. This page explains who we are, how we work and where our limits are, so you can judge whether we fit before you buy.

Run by
UPMARK, a sole proprietorship of Amit Govil
Based in
Bhopal, India
Sells to
Businesses worldwide, with a focus on the US and Europe
Prices
Fixed, in US dollars, shown before you pay

Who we are

Upmark Labs is a brand of UPMARK, a sole proprietorship owned by Amit Govil and registered in Bhopal, India. A sole proprietorship is not a separate company. When you order from this website, your contract is with UPMARK, and Amit Govil is the person legally responsible for the business.

We sell online to businesses around the world and price everything in US dollars, with a focus on the United States and Europe. We sell to businesses only. We may use vetted subcontractors to help deliver an order, and we stay responsible for their work.

Our registration number, place of business and tax status are published on the company details page, as sellers are expected to do.

What we do

Everything we sell is listed in the store with a written scope, a fixed price and a standard delivery time in working days.

Fixed-scope AI products

AI agents, chatbots, voice receptionists, automations and knowledge assistants. They come as core products, industry editions, integration editions, bundles and add-ons, priced from $1,500 to $14,900 per product; anything above that is a custom quote.

Websites and online stores

WordPress websites, WooCommerce and Shopify stores, redesigns and migrations. Each build has its own Scope Card, fixed price and delivery time, just like the AI products.

Digital marketing

SEO, social media, content writing, email marketing, ads management and AI search visibility. Monthly services have a 3-month minimum paid upfront, then run month to month.

Care for WordPress and WooCommerce sites is handled by webcare24, our WordPress care brand: updates, backups, security, speed and fixes.

Bigger or bespoke work, such as enterprise rollouts or coordinated multi-agent systems, goes through a Custom AI request and ends in a fixed written quote.

Who we serve

Small and mid-sized businesses that want a specific job done well, with the price and scope agreed up front. You need accounts in your own name for the tools we connect, and someone who can answer intake questions.

Owners and managers

You know which part of the work takes too long: answering calls and chats, following up leads, processing invoices, publishing content. You do not need an in-house AI team to buy a fixed-scope fix for it.

Teams with tools already in place

Your CRM, helpdesk, store or phone system stays. Integration editions connect to the tools you already pay for, using accounts in your own name.

Agencies and consultants

Refer clients and earn 10% of what they pay in their first 12 months, or resell our work under your own brand at 10% off list or with your own markup.

How we work

Every order follows the same six steps. The order process page covers each one in more detail.

  1. Read the Scope Card

    Every product lists what is included, what you must provide, what is excluded and the delivery time in working days.

  2. Pay the fixed price

    The price on the page covers everything on the card. Express and Rush delivery are paid options on AI products.

  3. Complete intake within 72 hours

    Your client panel lists exactly what we need. Each day late moves delivery by 3 working days.

  4. We check access, build and test

    Delivery days start the working day after your checklist is complete and access is confirmed. We test against the documented scenarios.

  5. You review and accept

    You get the revision rounds on the Scope Card, then 5–15 working days to report anything that does not match it. We fix those at no cost.

  6. Support, then optional maintenance

    Post-launch support runs for the days on the Scope Card, usually 30 days on builds. Monthly maintenance is optional and priced as a share of the build.

Your client panel

Under your portal, every order shows its status, the intake form with private file uploads, any Change Quotes, your deliverables and a message thread with our team. After support ends, you can add monthly maintenance: 5% of the build price a month for AI products (minimum $249) and 3.5% for Shopify and other builds (minimum $199).

What makes this model different

Most AI and web projects start with a call and an estimate. Ours start with a written scope and a price you can read before anyone talks about money.

Written scope before you pay

You read exactly what is built, and what is not, before checkout. The Scope Card in force when you buy is the contract scope for your order.

Fixed prices, no hourly billing

One build price covers everything on the card. Anything outside it gets a written Change Quote, and that work starts only if you accept it.

Your accounts stay yours

We build inside accounts in your name. You invite us as a user or create API keys you control, and you can remove our access at any time.

Your data and running costs stay with you

AI usage, call minutes, hosting and software plans are billed by those providers directly to you, with no markup from us. Your data is never ours.

What we do not do

Clear limits save you time. If any of these is a deal-breaker, better to know now.

  • We sell to businesses only, not to consumers or for personal use.
  • We do not promise rankings, traffic, leads, sales or savings. We promise the work written on the Scope Card.
  • We do not promise that AI output is always accurate. Final decisions in areas such as finance, legal and HR stay with your team. Our AI Usage Policy explains where human review is needed.
  • We do not take on open-ended hourly work. Anything beyond the Scope Card is quoted in writing first.
  • We do not buy third-party accounts for you or resell AI usage. Those stay between you and the provider.
  • We never ask for passwords or API keys by email. Our Security page explains how access works instead.

The facts about the business behind this website, and the documents that apply when you order.

Questions about Upmark Labs

Who owns Upmark Labs?

Upmark Labs is a brand of UPMARK, a sole proprietorship owned by Amit Govil and registered in Bhopal, Madhya Pradesh, India. A sole proprietorship is not a separate company, so the contract for any order is with UPMARK, and Amit Govil is legally responsible for the business. Our registration number, place of business and tax status are listed on our company details page.

Where are you based, and who do you work with?

We are based in India and work with businesses in the United States, the United Kingdom and Europe. All prices are in US dollars. The work is done remotely inside your own accounts, and everything from intake to deliverables runs through your client panel and email, so where you are based does not change how an order works.

Is the price on a product page really fixed?

Yes. Each product has one build price that covers everything written on its Scope Card. Any taxes that apply are shown at checkout, and third-party running costs such as AI model usage are billed to you directly by those providers. If you want something outside the card, you get a written Change Quote and decide whether to go ahead.

Who owns the work and the data after delivery?

Your data and the materials you give us stay yours at all times. Once an order is paid in full, you own the deliverables made specifically for you, such as configurations, prompts, workflows, content and documentation. Because we build inside accounts in your own name, you keep control and can remove our access whenever you choose.

What if I am not sure which product fits?

Send a free request to talk to an expert. Describe the process you want to improve and the tools you use, and we reply by email and, where useful, arrange a call. It is advice only, and no build work is done. For larger or bespoke work that no catalog product covers, send a Custom AI request instead.

Do you look after WordPress websites?

Yes, through webcare24, our WordPress care brand. Care after launch for WordPress and WooCommerce builds, including updates, backups, security, speed and fixes, is handled by webcare24 instead of an Upmark Labs maintenance plan. For AI products, Upmark Labs maintenance is 5% of the build price a month with a $249 minimum. For Shopify and other builds it is 3.5% with a $199 minimum.

See exactly what an order involves

Read the six steps from Scope Card to support, or browse products that each show their scope, fixed price and delivery time.

Staging copy for testing. Not the live site; payments are in PayPal sandbox and every email goes to the team.