WhatsApp Agents

WhatsApp AI Sales Agent for Real Estate

Buyers and renters on WhatsApp get an immediate reply, matching listings and a booked viewing, without waiting for a free agent.

Property enquiries arrive from portals and WhatsApp at all hours, and the agent who replies first often gets the viewing. WhatsApp AI Sales Agent for Real Estate replies straight away, asks buyers and renters what they need, matches them to your listings and books viewings into your agents' calendars. Sellers are qualified and passed to an agent with the details logged.

  • Replies to portal and WhatsApp property enquiries straight away
  • Matches buyers and renters to listings you supply
  • Books viewings straight into the right agent's calendar
$3,500 20–30 working days Optional maintenance $249/mo
A house block with a brass key, a speech bubble above and a folded calendar card, showing an enquiry turned into a viewing.

What it is

WhatsApp AI Sales Agent for Real Estate replies to property enquiries on WhatsApp straight away. It asks buyers and renters what they need, matches them to listings you supply, books viewings into your agents' calendars, qualifies seller and valuation enquiries for an agent, and passes ready leads to a person.

Why businesses buy it

In real estate, a portal lead left waiting may already be booked to view with another agency. Agents cannot answer every message during viewings and valuations, so warm leads cool off. This edition replies at once, qualifies with your questions and books viewings within your rules, so agents arrive at appointments that are already lined up. It never invents a property or gives a valuation. The Scope Card fixes the number, the connected systems, the flows, the templates and the test conversations before you buy, so your branch knows exactly what it handles.

Problems this solves

Portal enquiries sent to WhatsApp sit unanswered for hours

The agent replies to property enquiries on WhatsApp straight away. It asks buyers and renters what they need before the lead loses interest or contacts another agency.

Agents waste viewings on listings that never fit the brief

The agent matches each enquirer to listings you supply, based on their stated needs. Viewings it offers are more likely to be for the right property.

Booking viewings by message takes several back-and-forths

Viewings are booked into your agents' calendars in the same chat. The enquirer gets a confirmed time and the agent sees it on their diary.

Valuation enquiries get buried among buyer messages

Seller and valuation enquiries are qualified separately and passed to an agent. The Real Estate workflow template makes sure these valuable leads stand out. They reach an agent with key details already gathered.

Scope card SKU UPM-I0057

WhatsApp AI Sales Agent for Real Estate

Everything this build includes, written down before you pay. Choose a delivery speed and any add-ons, then add it to your cart.

$3,500 one-time build price
1. Choose your delivery speed

Delivery times are in working days (Monday to Friday) and start once your intake is complete. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.

What is included

Channel
1 WhatsApp Business number
Integrations
Up to 2 systems
Knowledge
Up to 100 documents or a catalog of up to 500 products
Workflows
Up to 5 conversation flows and up to 5 message templates submitted for Meta approval; includes the Real Estate workflow template
Languages
1
Testing
40 end-to-end test conversations
Revisions
2 rounds
Handoff
1 × 60-min handoff session (recorded)
Support
30 days after launch

A good fit if

Portal and website enquiries wait hours for a reply because every agent is out on viewings.
Buyers and renters prefer WhatsApp to email, and your agents already juggle chats on personal phones.
Viewings are booked by back-and-forth messages that could be settled against a shared calendar.
You keep leads in a real estate CRM and viewings in Google or Outlook Calendar.

Not the right fit if

Most WhatsApp messages come from existing tenants and clients with questions, not new buyers or renters. See WhatsApp AI Support Agent for Real Estate.
Your enquiries mostly arrive by phone. See AI Voice Receptionist for Real Estate.
You want sellers kept up to date on activity and feedback throughout a sale. See AI Seller Assistant.
You want your CRM updated from calls, emails and portals across the whole team. See AI Real Estate CRM Agent.

How it works

  1. A buyer or renter messages your WhatsApp Business number, perhaps from a listing or your website, and gets a reply at once.
  2. Portal enquiries that reach you by email or feed can be followed up on WhatsApp with a Meta-approved template, within Meta's messaging rules.
  3. The agent asks about budget, location, timing and property type, then matches the lead to listings you supply, up to 500.
  4. Interested leads pick a viewing slot, which is booked into the right agent's Google or Outlook Calendar.
  5. Seller and valuation enquiries are qualified with your questions and handed to an agent, with the chat logged in your real estate CRM.
  6. Any lead who asks for a person, or falls outside your rules, is passed to the agent or inbox you name.

What you provide within 72 hours

Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.

  • Admin access to your WhatsApp Business Platform account and verified Meta Business account, or a request for setup help.
  • The phone number to use for the agency.
  • Your listings data or feed, and the qualification questions agents ask buyers, renters and sellers.
  • Access to your real estate CRM and the agents' calendars, shared securely during intake rather than by email.
  • Approved wording for template messages, such as a follow-up to a portal enquiry.
  • The agent or inbox for handoffs, and one decision-maker.
  • An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.

Timeline

Start Intake verified; listings, questions and calendars confirmed.
Weeks 1–2 Buyer, renter and seller flows and templates built.
Week 3 CRM and calendar connected; templates sent to Meta.
Weeks 3–4 40 end-to-end test conversations with transcripts.
Week 4 Two rounds of changes from your agents.
Go-live Live on the agency number; recorded handoff.
Delivery options, in working days (Monday to Friday) from completed intake. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.
OptionDelivery timePrice
Standard20–30 working days$3,500
Express15–25 working days$4,100
Rush10–20 working days$4,750

What you receive at handover

  • The Real Estate WhatsApp sales agent, live on your WhatsApp Business number
  • The Real Estate intent library and workflow templates, across up to five conversation flows
  • Up to five message templates submitted for Meta approval
  • Connection to up to two agreed systems, such as agents' calendars and your property CRM
  • A test report from 40 end-to-end real estate test conversations
  • An admin guide, recorded 60-minute handoff session and 30 days of post-launch support

Expected benefits and how to measure them

  • Enquirers can get a reply while they are still on the portal.
  • Agents can spend viewings on better-matched buyers and renters.
  • Seller leads can reach an agent quickly.
Reply time to portal enquiries
Compare first-response times in WhatsApp or your CRM for the month before and after launch.
Viewings booked from WhatsApp
Count viewings created in agents' calendars from WhatsApp chats each month.
Valuation leads passed to agents
Track seller and valuation leads logged in the CRM from WhatsApp, against the prior month.

Before you start: Pull a month of portal and WhatsApp enquiries with response times. Note how many became viewings or valuations.

These are things to track, not promised results. Outcomes depend on your data, your team and your market.

Running costs

You pay for the build once. Running costs are paid in your own accounts: Meta's WhatsApp conversation fees, plus roughly $30 to $150 a month for AI usage and hosting. CRM, calendar and portal subscriptions are unchanged.

Test conversations during the build are billed to your accounts too.

Ask about running costs

Custom requirements

More than 500 listings, separate numbers for several branches, a third connected system or a second language sits outside this Scope Card. Add these as a checkout note for a written Change Quote.

Request a custom version

Keep it running

After launch, monthly maintenance keeps WhatsApp AI Sales Agent for Real Estate accurate as your business changes. We recommend it for this build: monitoring, fixes and monthly hours for small changes. Maintenance starts after the post-launch support period, bills monthly and can be cancelled any month. Unused hours do not roll over.

$249/mo (the minimum fee, includes 2 change hours)

Optional. Starts after the post-launch support period. Cancel any month.

How maintenance works

How this compares

Do it yourself with a SaaS toolHire a custom agencyUpmark Labs
Price A WhatsApp inbox tool charges per agent seat A lead-handling service charges per lead or monthly Ours is one fixed price, shown on this page before you buy
Viewing booking An inbox tool leaves scheduling to agents A call center books by phone Ours books into your agents' calendars in the chat
Buyer matching A generic bot cannot see your listings Depends on the operator Ours matches leads to up to 500 of your listings
Delivery Set up fast, then build every flow yourself Usually weeks to brief and train Ours has a fixed delivery time shown before you buy, with faster options

Questions about this product

Can WhatsApp AI Sales Agent for Real Estate book property viewings?

Yes. Once a buyer or renter is interested, it offers slots from the right agent's Google or Outlook Calendar and books the viewing inside the chat, within the rules you set. A different calendar system, or a third connected system, is available as an add-on or through a Change Quote.

Does it respond to enquiries from property portals?

Yes, where the enquiry reaches you by email or feed with a number you may contact. The agent follows up with a Meta-approved template, then continues on WhatsApp if the lead replies. Template wording is approved by you and submitted to Meta during the build.

How does it match buyers and renters to listings?

It asks the qualification questions your agents use, such as budget, area, timing and property type, then suggests listings from the data you supply, up to 500. It never invents a property or detail. If nothing fits, it says so and offers to pass the lead to an agent.

What does WhatsApp AI Sales Agent for Real Estate cost?

Each delivery speed has a fixed price and timeline, shown together in the price and delivery panel on this page. The scope is the same at every speed: one WhatsApp number, two connected systems such as your CRM and calendar, five flows, five templates, forty test conversations, two rounds of changes and thirty days of support.

Can sellers use it to request a valuation?

Yes. Seller enquiries are qualified with your questions, such as property type and timing, and handed to an agent with the conversation logged in your CRM. The agent does not give valuations itself. For ongoing seller updates after instruction, AI Seller Assistant at $5,900 is the dedicated build.

What are the monthly running costs for an agency?

Meta's WhatsApp conversation fees, plus roughly $30 to $150 a month for AI usage and hosting, paid by the agency directly. We take nothing per lead or per chat. Monthly maintenance is optional, for ongoing changes to flows and questions.

Can each branch have its own WhatsApp number?

Not in the standard build, which covers one number. Several branches can share it, with leads routed to the right office by your rules. Branch-specific setups come through the Multi-Location Setup add-on, $2,500, and separate numbers per branch need a written Change Quote.

Answer every property enquiry while it is still warm.

Order WhatsApp AI Sales Agent for Real Estate today and it goes live on a fixed delivery date. The scope above is exactly what you get, in writing, before you pay.

Works well with

Paper-cut dial and bridge shape beside two speech bubbles, showing a support question resolved on WhatsApp.
WhatsApp Agents

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A grid of brass coins and speech bubbles, showing WhatsApp leads sorted and scored by fit.
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Brass tray and key tag above a rising pennant flag, showing a seller kept informed on listing activity.
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Keeps sellers informed on activity, feedback and next steps.

From $5,900 Delivery in 20–30 working days
Staging copy for testing. Not the live site; payments are in PayPal sandbox and every email goes to the team.