Real Estate

AI Property Research

Comparable sales, neighbourhood data and market trends researched on request, delivered as a brief you can hand to a client.

Pricing conversations go better when you walk in with the comparables, but pulling them together by hand takes hours. This build gathers comparable sales, neighborhood data and market trends from the sources you name and delivers a short brief on a daily or weekly schedule. It also alerts you to new comparable sales and price cuts, so you are never the last to know.

  • Comparable sales and local prices gathered into a short brief
  • Alerts for new comparable sales and price cuts
  • Client-ready briefs delivered by email, Slack or Notion
$2,900 20–30 working days Optional maintenance $249/mo
Brass magnifying glass over a key tag with linked pins beneath, showing property research gathered into a brief.

What it is

AI Property Research pulls together comparable sales, neighbourhood data and market trends for a property or an area, then delivers the findings as a short brief instead of raw search results. It works from the sources, competitors or topics you name, on a recurring schedule or on request.

Why businesses buy it

Clients expect their agent to know the market better than they do, and the agent who arrives with current comparables earns the listing. Doing that research by hand for every appraisal means late nights and uneven quality. This build tracks the sources you choose and turns them into a clear brief your agents can share or build on, so preparation takes less time and every conversation starts from the same facts. The Scope Card lists the tracked sources, the schedule and the delivery channel before you order, so the work is defined from the start.

Problems this solves

Pulling comparable sales for each valuation takes hours of searching

Property Research gathers comparable sales, neighbourhood data and market trends from the sources you name. It delivers a short brief instead of raw search results, ready before a pricing conversation.

Sellers ask about the local market and agents lack current numbers

Recurring briefs track up to twenty-five sources, areas or topics you choose. Agents walk into client meetings with recent market context already summarized for them.

Market shifts in your patch go unnoticed between valuations

Change alerts arrive when something moves in a tracked source or area. Your team hears about new trends without checking every site by hand, and briefs land by email, Slack or Notion.

Scope card SKU UPM-C0419

AI Property Research

Everything this build includes, written down before you pay. Choose a delivery speed and any add-ons, then add it to your cart.

$2,900 one-time build price
1. Choose your delivery speed

Delivery times are in working days (Monday to Friday) and start once your intake is complete. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.

What is included

Channel
1 delivery channel (email, Slack or Notion)
Integrations
Up to 2 systems
Knowledge
Up to 25 tracked sources, competitors or topics
Workflows
1 recurring brief (daily or weekly) plus change alerts
Languages
1
Testing
2 trial report cycles reviewed with you
Revisions
2 rounds
Handoff
1 × 45-min handoff session (recorded)
Support
30 days after launch

A good fit if

You are regularly asked for comparable sales or neighbourhood data and currently pull it together by hand for every listing.
You want a recurring brief, daily or weekly, tracking market trends across the areas or property types you sell.
You already know which sources, portals, public records or competitor listings you trust, and want them monitored consistently.
You want findings delivered to one channel, email, Slack or Notion, not a chat window you have to query yourself.

Not the right fit if

You need the listing description itself written, not the market data behind it. See AI Listing Generator.
You need a buyer or seller to have a conversation about the findings, not just receive a brief. See AI Buyer Assistant or AI Seller Assistant.
You need the research turned into marketing content, not an internal brief. See AI Property Marketing Agent.
You need more than 25 tracked sources or more than one delivery channel, for example five briefs for five markets. Add a note at checkout for a Change Quote, or start from our Custom AI enquiry form.

How it works

  1. The sources, competitors or topics you want tracked, portals, public records, comparable listings, are agreed and connected.
  2. The specific questions your brief must answer, typical price per square foot in an area, days on market, recent comparable sales, are written down before anything is built.
  3. On the schedule you choose, daily or weekly, the sources are checked and new comparable sales, listings or trend data are pulled together.
  4. Findings are written into a short brief that answers your agreed questions directly, not a dump of raw listings.
  5. A change alert fires between scheduled briefs when something material shifts, a new comparable sale or a listing price cut.
  6. The brief lands in your chosen channel, email, Slack or Notion, ready to read or forward to a client.

What you provide within 72 hours

Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.

  • The sources, competitors or topics you want tracked for comparable sales and market trends.
  • The specific questions each brief must answer, so the findings are useful, not just accurate.
  • Access to the channel briefs should be delivered to, email, Slack or Notion.
  • Your business information (company basics, hours and brand voice), shared during intake, reused if you have already completed it.
  • Admin access and API keys for every connected system, shared by adding our team as a user or creating a key you control, never by email.
  • One person on your side who can approve decisions during the build.
  • An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.

Timeline

Start Intake verified and your tracked sources agreed.
Weeks 1–2 Sources connected and the brief format built.
Week 3 Recurring schedule and change alerts configured.
Weeks 3–4 Two trial report cycles reviewed with you.
Week 4 Your review and two rounds of changes.
Go-live Live, recorded handoff session, support starts.
Delivery options, in working days (Monday to Friday) from completed intake. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.
OptionDelivery timePrice
Standard20–30 working days$2,900
Express15–25 working days$3,400
Rush10–20 working days$3,900

What you receive at handover

  • A research agent tracking up to twenty-five sources, areas or topics you choose
  • One recurring brief, daily or weekly, plus change alerts, by email, Slack or Notion
  • Connections to up to two of your systems, with prompts and guardrails set
  • Two trial report cycles reviewed with you
  • An admin guide, the recorded handoff session and 30 days of support

Expected benefits and how to measure them

  • Agents can prepare for valuations with less searching.
  • Helps client conversations rest on current local data.
  • Makes market changes easier to spot early.
Prep time per valuation
Ask agents to log research time per valuation for a month before and a month after launch.
Valuation-to-instruction rate
Compare how many valuations become instructions in your CRM, quarter on quarter.
Briefs used with clients
Ask agents each month which briefs they drew on in client conversations, and drop topics nobody uses.

Before you start: Time how long comparables research takes for a typical valuation. Record your current valuation-to-instruction rate.

These are things to track, not promised results. Outcomes depend on your data, your team and your market.

Running costs

The build price is one-time. Running it is billed in your own accounts, and for a research brief that mostly means AI usage plus web data or search APIs: roughly $20 to $120 a month depending on how many sources are tracked.

AI usage during the build and testing is also billed to your accounts, so you keep ownership of every provider relationship. Nothing runs through us.

Ask about running costs

Custom requirements

If you need something outside the Scope Card, add a note at checkout. You get a written Change Quote, and that work only starts once you accept it. Your original order runs on its normal timeline either way. Larger or bespoke projects go through the Custom AI request form instead.

Request a custom version

Keep it running

For AI Property Research, monthly maintenance covers monitoring, fixes and a monthly allowance of change hours, enough for a new tracked source or an adjusted question. It starts after the thirty days of support, bills monthly, and can be cancelled any month.

$249/mo (the minimum fee, includes 2 change hours)

Optional. Starts after the post-launch support period. Cancel any month.

How maintenance works

How this compares

Do it yourself with a SaaS toolHire a custom agencyUpmark Labs
Price A market-data tool charges monthly per seat for raw access, no brief written A research analyst quotes per report or per retainer Ours is one fixed price, shown on this page before you buy
Scope A market-data tool covers whatever markets it already tracks An agency agrees scope during the project Ours is written on the Scope Card before purchase
Delivery A market-data tool is live the day you sign up, with no brief format built in An analyst's turnaround depends on their workload Ours has a fixed delivery time shown before you buy, with faster options
Output A market-data tool hands you raw tables and charts to interpret An agency build depends on what was agreed Ours delivers a short written brief that answers your questions directly

Questions about this product

How much does AI Property Research cost?

One fixed build price covers it, paid once, and the price and delivery panel on this page lists it for each delivery speed. That includes the Scope Card: up to 25 tracked sources, competitors or topics, one recurring brief plus change alerts, delivery to email, Slack or Notion, up to two connected systems, testing and a recorded handoff. There is no charge per brief once it is live.

How long until AI Property Research is live?

The delivery time for each speed is fixed and listed in the price and delivery panel on this page, starting once intake is complete and access is verified. The fastest path is to send your list of tracked areas and sources, plus an example of a brief you already like, during intake. You receive sample briefs during testing, so the format is agreed before launch.

What sources does AI Property Research use?

It uses whichever sources, competitors or topics you name at intake, up to 25 of them, typically listing portals, public records and comparable sales feeds. You also give us the specific questions each brief must answer. Access details are shared by adding our team as a user or creating a key you control, never by email, and one person on your side approves the source list before launch.

What does AI Property Research cost to run each month?

Running costs are separate from the build price and paid directly to your own providers, typically $20 to $120 a month for AI usage plus web data or search APIs. Tracking more sources or a wider set of markets sits toward the higher end. Monthly maintenance is optional.

Can we add more tracked sources to AI Property Research later?

Yes. Two rounds of changes are included in the build, so most adjustments to sources or questions happen before launch based on the trial cycles. After that, a small addition fits inside the monthly change hours of maintenance, and tracking beyond 25 sources or adding a second brief comes as a quoted add-on.

How current is the data in each AI Property Research brief?

Each brief reflects the sources as they stood when it ran, on the schedule you chose, daily or weekly, plus any change alert fired in between for something material such as a new comparable sale. It is not a live, query-anytime dashboard; it is a written brief delivered on a rhythm you set and can adjust later.

How is AI Property Research different from AI Listing Generator?

AI Property Research gathers comparable sales, neighbourhood data and market trends into an internal brief for your team to use. AI Listing Generator takes property details and photos and writes the public-facing listing description itself. Many agencies use Property Research findings as the raw material a listing description then draws on.

Who owns the research briefs and source connections afterwards?

You do. Every brief, every tracked source and every connection stays under your own name and accounts throughout the build and afterwards. We configure and test the research and delivery logic, hand over an admin guide and a recorded session, then step away at launch, apart from the 30 days of included support that follow.

Stop building comps from scratch every time.

Order AI Property Research and it starts delivering comparable and market briefs on a fixed delivery date. The scope above is what you get, in writing, before you pay.

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