WhatsApp Agents

WhatsApp AI Ecommerce Agent

A full shopping trip inside WhatsApp: browse the catalog, get recommendations, and buy, in one chat.

Plenty of customers would rather shop in a chat than on a website, but answering product questions one message at a time does not scale. This agent shows your catalog inside WhatsApp, answers questions from your product data, recommends items that fit what the customer needs, and completes the purchase in the same conversation. You set the catalog, the rules and the handoff points.

  • Customers browse and buy without leaving WhatsApp
  • Recommendations drawn only from your own product data
  • Product questions answered at any hour, not just shop hours
$3,500 20–30 working days Optional maintenance $249/mo
Paper-cut cursor, globe and sync arrows, showing a full shopping trip happening inside WhatsApp.

What it is

WhatsApp AI Ecommerce Agent is an AI agent that runs a shopping experience inside WhatsApp: it shows your catalog through interactive product messages, answers product questions, recommends items and completes the purchase, all in one conversation. Questions it cannot answer from your product data go to your team.

Why businesses buy it

When shoppers ask questions on WhatsApp and wait hours for a reply, many never come back to buy. Staff answering the same product questions all day is costly and hard to cover at night. This agent turns those chats into a guided shopping experience that ends in an order, while your team handles the unusual cases. The Scope Card fixes the catalog size, flows, templates and systems before you pay, so you know what will be built and what would be an add-on later.

Problems this solves

Shoppers ask about products on WhatsApp and wait hours for replies

The agent answers product questions straight from your catalog data, at any hour. It shows items as interactive product messages, so shoppers can browse without leaving the chat.

Customers drop off when sent to a website to finish buying

Browsing, recommendations and checkout happen in one WhatsApp conversation. The shopper never has to switch to a browser and start again, which removes a common point where sales stall.

Staff spend the day answering the same product questions

Routine questions about sizes, features and availability are answered from your product data. Only questions it cannot answer go to your team, so staff time goes to the trickier conversations.

Unsure shoppers leave without buying anything

The agent recommends items based on what the shopper says they need, drawing on a catalog of up to 500 products. Suggestions stay within the products and data you supply.

Scope card SKU UPM-C0275

WhatsApp AI Ecommerce Agent

Everything this build includes, written down before you pay. Choose a delivery speed and any add-ons, then add it to your cart.

$3,500 one-time build price
1. Choose your delivery speed

Delivery times are in working days (Monday to Friday) and start once your intake is complete. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.

What is included

Channel
1 WhatsApp Business number
Integrations
Up to 2 systems
Knowledge
Up to 100 documents or a catalog of up to 500 products
Workflows
Up to 5 conversation flows and up to 5 message templates submitted for Meta approval
Languages
1
Testing
40 end-to-end test conversations
Revisions
2 rounds
Handoff
1 × 60-min handoff session (recorded)
Support
30 days after launch

A good fit if

Your customers shop across more than one product, not just a single item they already picked.
You want the agent to recommend products based on what a customer says they need.
You want browsing, questions and checkout to happen in the same WhatsApp conversation, without switching to a website.
You have a catalog of up to 500 products that is already structured for WhatsApp's product messages.

Not the right fit if

Customers already know exactly what they want and just need it confirmed. See WhatsApp AI Order Agent, a narrower, cheaper build.
You want a persuasive pitch and objection handling more than a browsing experience. See WhatsApp AI Sales Agent.
You are sending outbound promotions to a list, not running a live shopping conversation. See WhatsApp AI Campaign Agent.
Most messages are troubleshooting, not shopping. See WhatsApp AI Support Agent, which answers from a knowledge base.

How it works

  1. A customer messages your WhatsApp Business number, opening a session so the agent can reply freely for 24 hours.
  2. The agent shows relevant items using WhatsApp's interactive catalog and product messages, drawn from up to 500 products you provided.
  3. It asks a few questions about what the customer needs, then recommends products that match, using only your own catalog data.
  4. Items are added across multiple turns of the conversation, so a customer can keep browsing before deciding what to buy.
  5. A secure checkout link, or a handoff to a human, completes the purchase, and the order syncs to Shopify or WooCommerce.
  6. Template messages, pre-approved by Meta, follow up an unfinished cart once the 24-hour session window has closed.

What you provide within 72 hours

Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.

  • Your business information (company basics, hours and brand voice), shared during intake.
  • Your WhatsApp Business Platform account, or help getting one set up if you do not have one yet.
  • A verified Meta Business account, since Meta requires this before a number can send business messages.
  • Your product catalog, in a format that can be turned into WhatsApp's catalog and product messages.
  • The phone number the agent should use, and wording for the checkout and follow-up templates that need Meta's approval.
  • Access to Shopify, WooCommerce or the platform completed orders should sync to.
  • Admin access and API keys for every connected system, shared by adding our team as a user or creating a key you control, never by email.
  • One decision-maker on your side who can approve the recommendation logic and sign off on launch.
  • An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.

Timeline

Start Intake verified and your catalog structure and recommendation logic agreed with you.
Weeks 1–2 Catalog messages, browsing flows and template messages are built.
Week 3 Shopify or WooCommerce is connected, and templates go to Meta for approval.
Weeks 3–4 40 end-to-end test conversations run, with transcripts sent to you.
Week 4 Your review and two rounds of changes to the shopping flow.
Go-live Live, with a recorded handoff session, and support starts.
Delivery options, in working days (Monday to Friday) from completed intake. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.
OptionDelivery timePrice
Standard20–30 working days$3,500
Express15–25 working days$4,100
Rush10–20 working days$4,750

What you receive at handover

  • A WhatsApp shopping agent live on your WhatsApp Business number, connected to up to two of your systems
  • Workflow, prompt and guardrail configuration, including handoff to your team for questions it cannot answer
  • Up to five conversation flows and five message templates, submitted for Meta approval
  • A test report covering the agreed shopping scenarios
  • An admin guide and a recorded handoff session
  • 30 days of post-launch support

Expected benefits and how to measure them

  • Shoppers can get answers and complete a purchase outside office hours.
  • Your team can spend less time on repeat product questions.
  • Sales that start in WhatsApp can finish there instead of being lost in a handoff.
Orders completed in WhatsApp
Count orders tagged to the WhatsApp channel in your store or order system each week after launch.
First response time on WhatsApp
Compare reply times in your WhatsApp conversation logs for the four weeks before launch with the four weeks after.
Handoff rate to staff
From the agent's logs, divide conversations passed to your team by total conversations, and review monthly.

Before you start: Note how many WhatsApp product enquiries you get each week and how many become orders. Record your current average reply time too.

These are things to track, not promised results. Outcomes depend on your data, your team and your market.

Running costs

The build price is one-time. Running it is paid in your own accounts: WhatsApp conversation fees charged by Meta, plus roughly $30 to $150 a month for AI model usage and hosting.

AI usage during the build and testing is also billed to your accounts, so you keep ownership of every provider relationship, including Meta's and Shopify's or WooCommerce's. Nothing runs through us.

Ask about running costs

Custom requirements

If you need something outside the Scope Card, add a note at checkout. You get a written Change Quote, and that work only starts once you accept it. Larger or bespoke projects go through the Custom AI request form instead.

Request a custom version

Keep it running

We recommend monthly maintenance, which covers monitoring, fixes and monthly change hours for things such as new products added to the catalog or a refined recommendation rule. Maintenance starts after the 30 days of included support and can be cancelled any month.

$249/mo (the minimum fee, includes 2 change hours)

Optional. Starts after the post-launch support period. Cancel any month.

How maintenance works

How this compares

Do it yourself with a SaaS toolHire a custom agencyUpmark Labs
Price A WhatsApp commerce platform charges monthly plus a cut of sales A custom build gets quoted after discovery calls Ours is one fixed price, shown on this page before you buy
Scope A WhatsApp commerce platform ships a generic storefront template An agency agrees scope during the project Ours is built on your own catalog and recommendation rules
Checkout A WhatsApp commerce platform often checks out inside its own wallet An agency build depends on what was agreed Ours syncs orders straight to your Shopify or WooCommerce store
Delivery A WhatsApp commerce platform needs weeks of catalog and payment setup An agency project usually runs several weeks, set per project Ours has a fixed delivery time shown before you buy, with faster options
What it does A WhatsApp commerce platform rarely separates browsing from a single narrow order An agency build depends on what was agreed Ours covers browsing, recommending and buying in one build

Questions about this product

How much does WhatsApp AI Ecommerce Agent cost?

The price and delivery panel on this page lists one fixed build price for each delivery speed. That price covers the Scope Card in full: your catalog of up to 500 products in WhatsApp product messages, your store plus one more connected system, five flows, five Meta templates, 40 test conversations and 30 days of support.

How is WhatsApp AI Ecommerce Agent different from WhatsApp AI Order Agent?

WhatsApp AI Ecommerce Agent runs a full browsing experience: showing catalog items, recommending products and letting a customer add to a cart over several turns. WhatsApp AI Order Agent is narrower, confirming a specific order a customer has already decided on. Choose the Ecommerce Agent when browsing and recommendations matter to how your customers buy.

What does WhatsApp AI Ecommerce Agent cost to run each month?

Running costs include WhatsApp conversation fees charged directly by Meta, plus roughly $30 to $150 a month for AI model usage and hosting. You pay those providers directly, in your own accounts, so you keep ownership of every relationship, including your Meta Business account. We charge nothing per sale completed.

Can WhatsApp AI Ecommerce Agent recommend products, not just list them?

Yes, it asks a few questions about what the customer needs, then recommends items from your catalog that match, using only the product data you provided. This recommendation behavior is one of the scenarios covered in the 40 end-to-end test conversations run before launch.

What do we need from your team before WhatsApp AI Ecommerce Agent goes into build?

We need your WhatsApp Business Platform account, a verified Meta Business account, your product catalog in a format WhatsApp catalog messages can use, any rules for recommendations or offers, and access to your Shopify or WooCommerce store. Access is shared by adding our team as a user or creating a key you control, never by email.

Will customers know they are shopping with AI?

Yes, the conversation opens with a short disclosure in your own wording, so customers know before they start browsing. Meta's WhatsApp Business Platform expects clarity about automated messaging. You approve the exact wording during intake, and it can be changed later through monthly maintenance.

Can we add new products to the catalog after launch?

Yes, adding new products within the 500-item catalog limit fits inside the monthly change hours of maintenance. Growing past that limit, or adding a second catalog for a different brand, comes through the Knowledge Base Expansion or Multi-Brand Setup add-on, quoted before it starts.

Let customers shop the whole catalog, not just one item.

Order WhatsApp AI Ecommerce Agent today and it goes live on a fixed delivery date. The scope above is exactly what you get, in writing, before you pay.

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