Customer Support and Voice AI
AI receptionist for small business: calls, bookings and handoffs
What an AI receptionist does on a real call, the rules that apply, a sample greeting and a pass/fail checklist to launch one safely.
WhatsApp Agents
WhatsApp AI Campaign Agent
Approved template campaigns sent to your opted-in list, with replies handled and results reported back.
Sending a WhatsApp campaign is the easy part. The hard part is the flood of replies, questions and opt-out requests afterwards. This agent sends approved template campaigns to your opted-in list, answers common replies from your FAQs, hands real conversations to your team, and honors every opt-out automatically. You approve the wording, the list and who gets each campaign.
- Campaigns sent only to contacts who opted in
- Replies answered or handed to your team, not left unread
- Opt-outs recorded and honored automatically
$2,500
20–30 working days
Optional maintenance $249/mo
What it is
WhatsApp AI Campaign Agent is an AI agent that sends outbound broadcast campaigns to your opted-in WhatsApp list, using Meta-approved template messages, then handles the replies that come back and reports on delivery and engagement. Anyone who asks to stop is opted out automatically.
Why businesses buy it
A campaign that gets replies nobody answers wastes the attention you worked to earn, and a missed opt-out can damage trust and your standing with Meta. Many teams avoid WhatsApp campaigns for exactly that reason. This agent handles both ends: sending approved templates to your list and dealing with what comes back. The scope is written before you buy, covering templates, flows, connected systems and reporting, so you know what will run and what stays under your control.
Problems this solves
Broadcast replies pile up and customers wait for an answer
The agent handles replies to each broadcast as they arrive. It answers from your approved content and passes anything it cannot handle to your team.
Campaigns risk messaging people who asked to stop
Campaigns go only to your opted-in list, using Meta-approved template messages. Anyone who replies asking to stop is opted out automatically, so they are not messaged again.
There is no clear view of which WhatsApp campaigns landed
The agent reports on delivery and engagement for each campaign. You can see what was delivered and replied to, rather than guessing from a busy inbox.
Sending campaigns by hand from a phone does not scale
Broadcasts run from your WhatsApp Business number through the agreed workflow. Up to five approved templates are ready to reuse, so staff stop copying and pasting to contact lists.
A good fit if
You already keep an opted-in contact list for promotions, updates or announcements.
You want a campaign sent as approved template messages, not one-off conversations you write by hand each time.
You want replies to a campaign answered automatically, rather than landing unread in an inbox.
You want delivery, read and reply rates reported after every send, without pulling them together yourself.
Not the right fit if
You are answering people who message your number first, not sending to a list. See WhatsApp AI Support Agent, or WhatsApp AI Sales Agent.
You want a one-to-one qualifying conversation with each lead, not a broadcast. See WhatsApp AI Lead Qualification.
You need customers to browse a catalog and buy, not just receive an announcement. See WhatsApp AI Ecommerce Agent.
Most of your opted-in list has US (+1) numbers. Meta has paused marketing templates to US numbers, so see WhatsApp Notification Agent for utility updates instead.
You do not yet have an opted-in list to send to. Build one first; talk to us through the Custom AI enquiry form if you need help.
How it works
- You provide the opted-in contact list, the campaign goal and the offer or announcement to send.
- Because these are business-initiated messages outside an open 24-hour session, they go out as Meta-approved template messages, submitted and cleared before sending.
- The campaign is sent in batches that respect your opt-in list and Meta's messaging rate limits, not all at once.
- A reply from a customer opens a normal 24-hour session, inside which the agent answers FAQs or hands off to a person.
- Opt-outs are recorded and honored automatically, so nobody on the list receives a message after asking to stop.
- Delivery, read, reply and opt-out rates are reported after each campaign, on the schedule and channel you choose.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Your business information (company basics, hours and brand voice), shared during intake.
- Your WhatsApp Business Platform account, or help getting one set up if you do not have one yet.
- A verified Meta Business account, since Meta requires this before a number can send business messages.
- Your opted-in contact list, in the format your CRM or spreadsheet already keeps it.
- The campaign wording and offer, written as templates for Meta's approval before each send.
- The inbox or the person a reply should hand off to when it needs a human.
- Admin access and API keys for every connected system, shared by adding our team as a user or creating a key you control, never by email.
- One decision-maker on your side who can approve campaign wording and sign off on launch.
- An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Intake verified and your first campaign and template wording agreed with you.
Weeks 1–2
Campaign flows, reply handling and template messages are built.
Week 3
Your contact list and CRM are connected, and templates go to Meta for approval.
Weeks 3–4
40 end-to-end test conversations run, with transcripts sent to you.
Week 4
Your review and two rounds of changes to the campaign flow.
Go-live
Live, with a recorded handoff session, and support starts.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $2,500 |
| Express | 15–25 working days | $2,950 |
| Rush | 10–20 working days | $3,400 |
What you receive at handover
- A WhatsApp campaign agent on your WhatsApp Business number, with workflow, prompt and guardrail configuration
- Connections to up to two of your systems for your opted-in list and content
- Automatic opt-out handling for anyone who asks to stop
- Up to five conversation flows and five message templates, submitted for Meta approval
- Delivery and engagement reporting, plus a test report, admin guide and recorded handoff session
- 30 days of post-launch support
Expected benefits and how to measure them
- Campaign replies can be answered while interest is fresh.
- Opt-out requests can be honored without anyone having to remember.
- Campaign results become easier to compare from one send to the next.
- Reply rate per campaign
- Divide replies by delivered messages in the campaign report, and compare across sends.
- Opt-out rate
- Track opt-outs per campaign from the report, and watch for jumps after a template change.
- Replies handled without staff
- From the agent's logs, compare replies the agent resolved with those passed to your team, monthly.
Before you start: Record your opted-in list size, recent campaign reply counts and how long replies take to answer. If you have no history, treat the first campaign as the starting point.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
The build price is one-time. Running it is paid in your own accounts: WhatsApp conversation fees charged by Meta for each template message sent, plus roughly $30 to $150 a month for AI model usage and hosting.
AI usage during the build and testing is also billed to your accounts, so you keep ownership of every provider relationship, including your Meta Business account. Nothing runs through us.
Ask about running costsCustom requirements
If you need something outside the Scope Card, add a note at checkout. You get a written Change Quote, and that work only starts once you accept it. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionKeep it running
We recommend monthly maintenance, which covers monitoring, fixes and monthly change hours for things such as a new campaign template or an updated reply flow. Maintenance starts after the 30 days of included support and can be cancelled any month.
$249/mo (the minimum fee, includes 2 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance worksHow this compares
| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A WhatsApp broadcast platform charges monthly per contact tier | A custom build gets quoted after discovery calls | Ours is one fixed price, shown on this page before you buy |
| Scope | A WhatsApp broadcast platform ships a generic campaign editor | An agency agrees scope during the project | Ours is built on your own list and campaign wording |
| Replies | A WhatsApp broadcast platform often stops at delivery, leaving replies to you | An agency build depends on what was agreed | Ours answers replies automatically or hands them to a person |
| Delivery | A WhatsApp broadcast platform needs weeks of template approval and setup | An agency project usually runs several weeks, set per project | Ours has a fixed delivery time shown before you buy, with faster options |
| What it does | A WhatsApp broadcast platform rarely separates outbound sending from one-to-one chat | An agency build depends on what was agreed | Ours is built for outbound; one-to-one chat is a separate product |
Questions about this product
How much does WhatsApp AI Campaign Agent cost?
The fixed price for each delivery speed is shown in the price and delivery panel on this page. It covers the whole Scope Card: one WhatsApp number, up to two connected systems such as your CRM, five campaign templates submitted to Meta, five reply flows, opt-out handling, 40 test conversations and 30 days of support.
Does WhatsApp AI Campaign Agent handle replies to a campaign, or just send it?
It does both. Once a customer replies, a normal 24-hour conversation session opens, and the agent answers common questions from your approved FAQs or hands the reply to a person. Reply handling is tested as part of the 40 end-to-end conversations before launch, alongside the outbound send itself.
What does WhatsApp AI Campaign Agent cost to run each month?
Running costs include WhatsApp conversation fees charged directly by Meta for each template message sent, plus roughly $30 to $150 a month for AI model usage and hosting. You pay those providers directly, in your own accounts, so you keep ownership of every relationship. We charge nothing per campaign sent.
How is this different from WhatsApp AI Sales Agent?
WhatsApp AI Campaign Agent sends outbound broadcasts to a list you already hold, using Meta-approved templates; WhatsApp AI Sales Agent answers people who message your number first, in real time. Choose Campaign Agent when you are the one starting the conversation.
What do we need from you to launch WhatsApp AI Campaign Agent?
We need your WhatsApp Business Platform account, a verified Meta Business account, your opted-in contact list with a record of how consent was given, the wording for each campaign template, and the inbox replies should reach when they need a person. Template wording goes to Meta for approval during the build, and you sign it off first.
Are recipients told the follow-up replies come from AI?
Yes, the reply-handling conversation opens with a short disclosure in your own wording, so recipients know before they continue chatting. Meta's WhatsApp Business Platform expects clarity about automated messaging. You approve the exact wording during intake, and it can be changed later through monthly maintenance.
What happens if someone asks to stop receiving messages?
Opt-outs are recorded and honored automatically, so nobody who asks to stop receives a further campaign message. This is built into the send logic from launch, not something you have to manage manually. Reviewing your opt-out list is one of the tasks covered by monthly maintenance.
Can WhatsApp AI Campaign Agent send marketing campaigns to US numbers?
Not at present. Since April 2025, Meta has paused marketing template messages to US (+1) numbers. Utility and service messages, replies inside the customer service window and click-to-WhatsApp ad conversations still work. If most of your list is in the US, talk to us before ordering. We recheck Meta's status every quarter.
Guides on this topic
All guides Reach the whole list, then handle what comes back.
Order WhatsApp AI Campaign Agent today and it goes live on a fixed delivery date. The scope above is exactly what you get, in writing, before you pay.
Works well with
WhatsApp Agents
WhatsApp AI Lead Qualification
Qualifies inbound WhatsApp leads and routes them to sales.
WhatsApp Agents
WhatsApp AI Ecommerce Agent
Browses catalog, answers product questions and completes orders on WhatsApp.