Market Intelligence
AI Market Intelligence
Combines market, competitor and customer signals into a monthly intelligence report.
Market Intelligence
AI News Intelligence
News and media coverage on your industry, named competitors and chosen topics gathered into one digest instead of a dozen open tabs.
Staying on top of your industry should not mean a dozen open tabs and newsletters you never finish. This agent tracks up to 25 news sources, publications and topics, including coverage of your named competitors, and sends one curated digest of what matters. Every item links to the original article. You choose the sources, the topics and when the digest arrives.
- One curated digest instead of a dozen open tabs
- Coverage of your industry and named competitors in one place
- Every item linked to the original article
$2,400
20–30 working days
Optional maintenance $249/mo
What it is
AI News Intelligence tracks up to 25 news sources, publications or topics relevant to your industry and named competitors, and delivers a curated digest of coverage that matters, sourced and linked back to the original article. Your team reads one short digest instead of checking each source by hand.
Why businesses buy it
Important news often reaches a business late: a competitor's funding round, a supplier in trouble, a customer's expansion. By the time someone mentions it in a meeting, the window to respond has narrowed. This agent reads the sources you choose and sends a short, curated digest, so leadership, sales and marketing see the same stories at the same time. The written scope fixes the tracked sources, the digest format and the delivery channel before you order, and two trial digests are reviewed with you before launch.
Problems this solves
Staff skim many news sites and still miss the relevant stories
The agent tracks up to twenty-five news sources, publications or topics for your industry and competitors. It picks out the coverage that matters and gathers it into one digest.
Shared news links flood the team chat without any context
A curated digest arrives daily or weekly on email, Slack or Notion. Each item is summarized and linked to the original article, so readers can see why it matters.
Coverage of a competitor goes unseen until a customer raises it
Named competitors sit on the tracked list alongside industry topics. Change alerts flag notable coverage between digests, so your team hears about it promptly and can respond.
Nobody can find the article someone mentioned last month
Every digest keeps the source link for each story it covers. Over time, your team builds a trail of coverage in the channel it already uses.
A good fit if
You want to keep up with industry news, competitor coverage and specific topics without someone scanning a dozen publications by hand.
You care about coverage of your industry and named competitors, not just mentions of your own brand.
You have up to 25 sources or topics in mind and specific questions the digest should help answer.
You want a curated digest with sourcing, not a raw list of every article that mentions a keyword.
Not the right fit if
You want to track mentions of your own brand specifically, not industry or competitor coverage. Add a note at checkout for a Change Quote scoped to brand mentions, or use our Custom AI enquiry form for a larger build.
You want competitor website changes tracked directly, not press coverage about them. See AI Competitor Website Monitor.
You need multi-source competitor tracking spanning pricing, product and hiring, not just news coverage. See AI Competitive Intelligence.
You need this folded into a monthly system alongside market and customer signals. See AI Market Intelligence.
How it works
- You name the sources and topics. Up to 25 publications, industry outlets or named competitors and topics are agreed during intake, along with the questions the digest should answer.
- Coverage is gathered on schedule. The agent checks the news sources and RSS feeds you named on the cadence you set, daily or weekly.
- Relevant coverage is separated from noise. Articles that actually relate to your industry, competitors or topics are kept; unrelated results are filtered out.
- Each item is summarized with its source. A short summary and a link to the original article accompany every item in the digest, so your team can read further when it matters.
- The digest lands in the channel you chose. A recurring digest arrives in email, Slack or Notion, on the schedule you set.
- A breaking-news alert fires on top when it matters. Coverage that looks significant, such as a competitor's funding announcement, reaches you immediately rather than waiting for the scheduled digest.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- The news sources, publications, competitors or topics you want covered, up to 25 in total.
- The specific questions the digest should help answer, so coverage stays relevant to your team.
- Access to the delivery channel for the digest: email, Slack or Notion.
- Admin access and any API keys for connected systems, shared by adding our team as a user or creating a key you control, never by email.
- Your business information (company basics, hours and brand voice), shared during intake.
- One decision-maker who can approve the tracked sources and sign off during review.
- An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Intake confirmed and the news sources, competitors and topics agreed with you.
Weeks 1–2
Source tracking, relevance filtering and the digest format are built.
Week 3
The delivery channel and any second system are connected and tested against live coverage.
Weeks 3–4
Two trial report cycles run against your named sources, and you receive the digest exactly as it will arrive.
Week 4
You review the trial digests and we run two rounds of changes to sources or filtering.
Go-live
The agent goes live, the recorded handoff session runs, and 30 days of support begins.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $2,400 |
| Express | 15–25 working days | $2,900 |
| Rush | 10–20 working days | $3,350 |
What you receive at handover
- AI News Intelligence deployed in your environment
- Up to twenty-five tracked news sources, publications, topics or competitors
- A curated daily or weekly digest plus change alerts on email, Slack or Notion
- A test report from two trial report cycles reviewed with you
- An admin guide and a recorded handoff session
- 30 days of post-launch support
Expected benefits and how to measure them
- Can save your team from checking each news source by hand.
- Helps everyone work from the same coverage.
- Makes it easier to catch competitor news early.
- Time spent reading news sources
- Ask readers to log weekly reading time for a month before launch. Repeat for a month after.
- Digest readership
- Use email open data, Slack reactions or Notion page views. Track the trend from the first digest onward.
- Stories that led to action
- Each month, count digest items that triggered a task, reply or decision.
Before you start: Ask the team which news sources they read and how long it takes each week. Note any recent stories you heard about late.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
Running this costs roughly $20 to $120 a month, covering AI usage and any web data or search APIs the news tracking draws on. Twenty-five sources checked daily usually sits mid-range within that.
The build price is one-time. Ongoing usage bills to your own accounts, so you keep the provider relationships and the invoices in your name.
Ask about running costsCustom requirements
If you want more than 25 tracked sources, a second delivery channel, or checks more frequent than daily, add a note at checkout. You get a written Change Quote. Your original order keeps its normal timeline either way. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionKeep it running
Optional monthly maintenance includes monthly change hours for adjusting tracked sources as your industry or competitors shift. It starts once the 30 days of included support ends.
$249/mo (the minimum fee, includes 2 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance worksHow this compares
| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A media-monitoring tool charges monthly per keyword or source tracked | A PR agency quotes media monitoring as part of a retainer | Ours is one fixed price, shown on this page before you buy |
| Relevance | A keyword tool often returns unrelated matches you have to filter yourself | An agency's filtering depends on the retainer | Ours filters for relevance before it reaches your digest |
| Sourcing | A tool's summaries do not always link to the full article | An agency's format depends on the retainer | Ours links every item back to the original article |
| Source limit | A tool prices per keyword or source, so cost climbs as you track more | An agency's source count is whatever was agreed | Ours covers up to 25 tracked sources in the fixed price |
Questions about this product
What kind of news does AI News Intelligence cover?
Coverage of your industry, named competitors and specific topics you choose, drawn from up to 25 publications, outlets or feeds. It is built for broader industry and competitor coverage, not just mentions of your own brand across the web, so it suits a strategy or marketing team more than a PR desk.
Is AI News Intelligence different from tracking mentions of my own brand?
Yes. This build is scoped to industry, competitor and topic coverage rather than monitoring where your own brand name shows up. If brand-mention tracking is what you need instead, ask at checkout and we will scope it as a Change Quote, or start from our Custom AI enquiry form.
How is AI News Intelligence different from AI Competitive Intelligence?
AI Competitive Intelligence combines pricing, product, hiring and messaging signals into a competitor profile. This build focuses specifically on news and media coverage across your industry and named competitors. Choose this one if press coverage is what you need, and that one for a fuller competitor picture.
How often does the AI News Intelligence digest arrive?
Daily or weekly, set during intake based on how fast your industry moves. Coverage that looks significant, such as a competitor's funding announcement, triggers an immediate alert rather than waiting for the scheduled digest to go out, so nothing urgent sits unread until the next cycle.
How much does AI News Intelligence cost to run each month?
Roughly $20 to $120 a month for AI usage and any web data or search APIs the tracking draws on, billed to your own accounts. The build price is a single one-time payment that covers setup, testing and launch, with no monthly fee from us.
Can I add more sources to AI News Intelligence later?
Yes. Swapping a handful of sources within the existing 25-source limit fits inside the monthly change hours included with maintenance, which you can cancel any month. Expanding past 25 tracked sources or adding a second delivery channel goes through a Change Quote, priced before work starts.
Does AI News Intelligence cover trade publications, not just mainstream news?
Yes, the sources you name during intake can include trade publications, industry newsletters and RSS feeds alongside mainstream outlets. You control exactly which up to 25 sources feed the digest based on what your team actually reads, rather than a preset list chosen for you.
What if the AI News Intelligence digest includes irrelevant coverage at launch?
You get two rounds of changes during the trial report cycles before launch, to tighten the filtering or adjust sources. After delivery you have five working days to report anything that does not match the agreed scope, fixed at no extra cost.
Read one digest instead of a dozen open tabs.
Order AI News Intelligence and your team reads one curated digest on your industry and competitors, every item sourced, delivered on the schedule you choose.
Works well with
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