Market Intelligence
AI Competitive Intelligence
Maintains competitor profiles and battlecards from ongoing monitoring.
Market Intelligence
AI Market Intelligence
Market, competitor and customer signals combined into one monthly intelligence report built around the KPIs your leadership team actually tracks.
Leadership teams often get market news from one place, competitor updates from another and customer feedback from a third, and nobody joins them up. This system combines all three into one monthly intelligence report built around the KPIs you name, drawn from up to four connected systems. Every finding is sourced. Your team decides the questions, the measures and who receives the report.
- Market, competitor and customer signals combined in one report
- Built around the KPIs your leadership team already tracks
- Monthly reports with sources, plus alerts between them
$10,400
20–30 working days
Optional maintenance $520/mo
What it is
AI Market Intelligence combines the work of AI Market Research Agent, AI Competitive Intelligence and AI News Intelligence into one system. It adds customer signals on top. It delivers a monthly report built around the KPIs you name, drawn from up to four connected systems. Every finding is sourced, so leaders can trace each conclusion to its evidence.
Why businesses buy it
When market, competitor and customer information sits in separate reports, important patterns get missed: a competitor's move that explains a dip in renewals, or a trend that should change next quarter's plan. Pulling it together by hand takes analyst time that most businesses do not have. This system does the joining up every month and ties it to the measures your leaders already use. The written scope fixes the connected systems, workflows, test scenarios and the extended support period before you order, so a large build stays a clear, manageable decision.
Problems this solves
Market, competitor and customer insight sit with different teams
The system combines market research, competitor tracking and customer signal analysis in one place. It draws on up to four connected systems, so the picture is joined up rather than split by team.
Leadership reports do not tie back to the KPIs they track
The monthly intelligence report is built around the KPIs you name. Findings are organized by what leadership actually measures, not by whichever tool or team produced them.
Conclusions in strategy papers cannot be traced to evidence
Every finding in the monthly report is sourced. Leaders can trace a conclusion back to the data or page behind it before they rely on it.
Separate research tools give conflicting answers to the same question
Up to ten connected workflows run on shared rules and data across the system. Research, tracking and signal analysis feed one report instead of competing summaries.
A good fit if
You need market, competitor and customer signals brought together for leadership, not three separate reports nobody has time to reconcile.
You have process owners for each area, market, competitive, customer, who can define what the monthly report should track.
You need up to 200 supporting documents and up to four connected systems pulled into one report, more than a single-signal build covers.
Your business already runs on a set of KPIs, and you want the report structured around them rather than a generic template.
Not the right fit if
You only need one slice of this, such as competitor tracking. See AI Competitive Intelligence, which is scoped to that alone at a lower price.
You only need periodic market research, not a combined monthly system with customer signals too. See AI Market Research Agent.
You only need industry news coverage, not a full intelligence system. See AI News Intelligence.
Your reporting needs custom data pipelines or bespoke integrations beyond this scope. Use the Custom AI request form for that scale of build.
How it works
- You name the KPIs and the process owners. The metrics leadership actually tracks, and one owner per area, market, competitive, customer, are agreed during intake, along with one approver for the whole system.
- Up to four systems feed the report. Your CRM, web analytics, a competitor tracking source and a customer feedback tool, or whichever four you name, connect into the intelligence system.
- Each signal type is researched on its own logic. Market sizing and trends, competitor pricing, product and messaging, and customer sentiment or churn signals are each gathered using the method built for that area.
- Signals are combined against your KPIs. Rather than three disconnected sections, findings are organized around the metrics you named, so a competitor's price move sits next to what it might mean for a KPI you track.
- One monthly report reaches your team. Structured, sourced, and delivered to up to two channels on the schedule you set, with 45 days of support after launch rather than the standard 30.
- Change alerts fire between reports when something material shifts. A significant competitor move or a customer signal that jumps outside its normal range reaches you before the next scheduled report.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Everything listed for each of the up to four connected systems: admin access, and any documents or exports those systems need.
- A process owner for each area the report covers: market, competitive and customer.
- The KPIs the report should be built around, agreed by your process owners before intake closes.
- One approver for the whole system, who signs off on scope and reviews the trial reports.
- Admin access and any API keys for connected systems, shared by adding our team as a user or creating a key you control, never by email.
- Your business information (company basics, hours and brand voice), shared during intake.
- An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Intake confirmed, process owners assigned, and the KPIs the report should track agreed with you.
Weeks 1–2
Market, competitor and customer signal tracking are built, along with the KPI-based report structure.
Week 3
Up to four connected systems are linked and tested, along with up to two delivery channels.
Weeks 3–4
Eighty end-to-end test scenarios run across all three signal areas, and you receive a draft report.
Week 4
Your process owners and approver review the draft, and we run up to three rounds of changes.
Go-live
The system goes live, two recorded 60-minute handoff sessions run, and 45 days of support begins.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $10,400 |
| Express | 15–25 working days | $11,450 |
| Rush | 10–20 working days | $12,500 |
What you receive at handover
- AI Market Intelligence deployed in your environment
- Workflow, prompt and guardrail configuration for up to ten connected workflows
- Connections to up to four agreed systems, delivered on up to two channels
- A test report covering the agreed end-to-end scenarios
- An admin guide and two recorded handoff sessions
- 45 days of post-launch support
Expected benefits and how to measure them
- Can give leadership one sourced view of market, competitors and customers.
- Helps strategy discussions start from the same evidence.
- Makes it easier to see how outside changes relate to your own KPIs.
- Time to prepare the monthly leadership pack
- Log hours spent assembling the pack before launch. Compare with hours spent reviewing the generated report.
- Decisions that cite the report
- Count decisions in meeting notes that reference a report finding. Review the count each quarter.
- Leadership rating of the report
- Ask leaders to score each monthly report on a simple scale. Track the scores over the first two quarters.
Before you start: Record how the current leadership pack is put together and how many hours it takes. List the KPIs you want the report built around.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
Running this costs roughly $100 to $500 a month across the connected tools and AI usage, reflecting the wider footprint of four connected systems and a monthly report spanning three signal areas.
The build price is one-time. Ongoing usage bills to your own accounts, so every provider relationship, and every invoice, stays in your name.
Ask about running costsCustom requirements
If you need more than four connected systems, more than 200 supporting documents, or reporting outside the market, competitive and customer areas this build covers, add a note at checkout. You get a written Change Quote. Your original order keeps its normal timeline either way. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionKeep it running
For this build we recommend monthly maintenance, with change hours for adjusting KPIs, connected systems or report structure as priorities shift. Maintenance starts once the 45 days of included support ends.
$520/mo (5% of the build price a month, includes 5 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance worksHow this compares
| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A business-intelligence platform charges monthly per user, before you have built a single report | A strategy or research agency quotes an ongoing intelligence retainer after a discovery process | Ours is one fixed price, shown on this page before you buy |
| Scope | A platform gives you the tools; building the report structure is still your job | An agency's scope depends on the retainer | Ours ships as a built, tested monthly report around your KPIs |
| Signal range | A platform typically covers one data domain well and treats the rest as an add-on | An agency's signal range depends on the retainer | Ours combines market, competitor and customer signals from day one |
| Support | A platform's support is a ticket queue | An agency's support depends on the retainer | Ours includes 45 days of support and two recorded handoff sessions |
Questions about this product
What makes AI Market Intelligence different from the other research builds?
It is the broadest one in this family, combining market sizing research, competitor tracking and customer signal analysis into one monthly report, drawn from up to four connected systems. Single-signal builds like AI Competitive Intelligence or AI Market Research Agent cover one of those areas well; this build combines all three.
How many systems does AI Market Intelligence connect to?
Up to four, which might be your CRM, web analytics, a competitor tracking source and a customer feedback tool, or another combination that fits your KPIs. Each one needs admin access and, where relevant, any exports or documents it depends on, gathered during intake.
What KPIs can the AI Market Intelligence report be built around?
Whichever metrics your leadership team actually tracks, agreed with your process owners before intake closes. The report is structured around those KPIs rather than a generic template, so a competitor's price move or a customer sentiment shift is framed against what it means for a metric you already watch.
How much does AI Market Intelligence cost to run each month?
Roughly $100 to $500 a month across the connected tools and AI usage, reflecting the wider footprint of four connected systems and three signal areas. You pay these directly in your own accounts. The build price is a single one-time payment that covers setup, testing and launch, with no monthly fee from us.
How long is support after AI Market Intelligence launches?
45 days, longer than the 30 days on the smaller research builds in this family, reflecting the larger scope. Two recorded 60-minute handoff sessions are included, one more than the single-session builds, so each process owner can be walked through their part of the system.
Can I start smaller and grow into AI Market Intelligence later?
Yes. Many buyers start with a single-signal build, such as AI Competitive Intelligence or AI Market Research Agent, and move to this one once they need market, competitor and customer signals combined. Ask at checkout if you want that upgrade path scoped as a Change Quote.
Who needs to be involved from our side for AI Market Intelligence?
A process owner for each of the three areas, market, competitive and customer, plus one overall approver who signs off on scope and reviews the trial reports. Eighty end-to-end test scenarios run before launch, so this group needs time set aside during days 15 to 20.
What if the AI Market Intelligence report does not match our KPIs at launch?
You get up to three rounds of changes after the eighty end-to-end test scenarios run, more than the two rounds on smaller builds in this family. After delivery you have five working days to report anything that does not match the agreed scope, fixed at no extra cost.
Give leadership one report instead of three.
Order AI Market Intelligence and leadership gets one monthly report that joins market, competitor and customer signals, built around the KPIs you already track.
Works well with
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