Translation & Localization

AI Website Localization

Your whole site, navigation, product pages and marketing copy included, adapted for a new market and ready to publish.

Launching in a new market usually means a slow, piecemeal translation of your site, with menus in one language and product pages in another. AI Website Localization adapts navigation, page copy, product content and marketing sections together, in one pass, using your glossary and tone rules. You review sample pages before anything publishes. The new site reads as if it was written there.

  • Navigation, pages and product content localized together in one pass
  • Brand terms and tone kept consistent across the whole site
  • Sample pages reviewed and approved before the site goes live
$4,400 20–30 working days Optional maintenance $249/mo
Open folder beside a brass coin and a slim cursor mark, standing for a whole site rebuilt for a new market.

What it is

AI Website Localization is a build that adapts your entire website for a new language and market: navigation, page copy, product content and marketing sections, all in one pass, using the brand glossary and tone rules you set. You review sample pages before the localized site publishes.

Why businesses buy it

A half-translated website tells new customers you are not really serious about their market. Doing it properly by hand is slow and expensive, and keeping hundreds of pages consistent is harder still. After this build, your whole site is adapted for one new language and market in a single coordinated pass, with your glossary protected and your tone carried across. Your team reviews, rather than rewrites. The Scope Card sets the language, destination platform and sample review in writing before you order, so you know exactly what launches.

Problems this solves

A translated website still feels foreign to local visitors

Website Localization adapts navigation, page copy, product content and marketing sections for a new language and market. It uses your brand glossary and tone rules, not word-for-word translation.

Localizing a site page by page drags on for months

The site is handled in one pass through a single generation pipeline. Output goes to one destination, such as your CMS, ready for your team to review.

Mistakes on a localized site are only noticed by customers

You review sample pages before the localized site publishes. Twenty-five sample outputs are checked and approved by you, with two revision rounds to correct anything.

Scope card SKU UPM-C0353

AI Website Localization

Everything this build includes, written down before you pay. Choose a delivery speed and any add-ons, then add it to your cart.

$4,400 one-time build price
1. Choose your delivery speed

Delivery times are in working days (Monday to Friday) and start once your intake is complete. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.

What is included

Channel
Output delivered to 1 destination (CMS, drive, store or inbox)
Integrations
Up to 1 destination system
Knowledge
Your brand profile + up to 20 reference examples
Workflows
1 generation pipeline with up to 3 output formats
Languages
1
Testing
25 sample outputs reviewed and approved by you
Revisions
2 rounds
Handoff
1 × 45-min handoff session (recorded)
Support
30 days after launch

A good fit if

You're entering a new market and every page of your site, not just one section, needs to read as if it was written for that audience.
You run WordPress with WPML or Polylang, Webflow, Shopify Markets or Contentful, and want the whole site handled through that one destination.
You have brand and tone guidelines already, along with reference examples of writing you'd want a localized page to match.
You want one launch covering navigation, page copy and marketing sections together, rather than translating pages piecemeal over months.

Not the right fit if

You only need product listings and catalog descriptions adapted, not the whole site. See AI Product Localization, scoped to that.
Your scope is a marketing campaign, not the site itself. See AI Marketing Localization, built for campaign assets.
You just need documents or arbitrary text translated on request, not a site localized. See AI Translation Agent, the flexible base build.
Your site is already localized and you need it checked for accuracy and cultural fit before it goes live. See AI Localization QA.

How it works

  1. We map your site structure first: navigation, templates, product pages and marketing sections, so nothing gets missed in the pass.
  2. Your brand glossary is applied across the whole site, locking product names, legal terms and any do-not-translate phrases before content moves.
  3. Every page is adapted for tone as well as language, matched against the reference examples you approved, not translated word for word.
  4. The localized site is delivered to your one connected destination, such as WordPress with WPML or Polylang, Webflow, or Shopify Markets.
  5. You review 25 sample pages across the site before launch, covering navigation, a product page and a marketing page.
  6. Two rounds of changes run on anything that reads wrong before the localized site goes live in your target market.

What you provide within 72 hours

Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.

  • Your brand guidelines and tone-of-voice examples, so the localized site reads as written for the new market, not machine-translated.
  • Ten to twenty reference pages or pieces you already like, used to calibrate tone before the site-wide pass begins.
  • Access to the one destination the localized site is published through, such as your CMS, store platform or drive.
  • The list of pages, sections or page types to prioritize, since not every site launches every page in the first pass.
  • The name of the person who reviews and approves the sample pages during testing.
  • Admin access and API keys for the connected destination, shared by adding our team as a user or creating a key you control, never by email.
  • Your business information (company basics, hours and brand voice), shared during intake, and one decision-maker who can sign off at launch.
  • An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.

Timeline

Start Intake verified, site structure mapped, target market confirmed.
Weeks 1–2 Glossary applied and tone calibrated against your reference pages.
Week 3 Destination system connected and the site-wide pipeline configured.
Weeks 3–4 25 sample pages localized and sent for your review.
Week 4 Your feedback applied across two rounds of changes.
Go-live Live, recorded handoff session, 30 days of support begins.
Delivery options, in working days (Monday to Friday) from completed intake. They can extend because of national or public holidays, technical issues outside our control (such as platform outages, third-party changes, account approvals or access delays), or natural disasters and other events beyond our control. If a delay happens, we tell you in writing with a new date.
OptionDelivery timePrice
Standard20–30 working days$4,400
Express15–25 working days$5,150
Rush10–20 working days$5,950

What you receive at handover

  • AI Website Localization configured for a new language and market, delivering to one destination such as your CMS
  • Localized navigation, page copy, product content and marketing sections, guided by your glossary and tone rules
  • Your brand profile and up to 20 reference examples built into the pipeline
  • A test report of 25 sample outputs reviewed and approved by you
  • An admin guide and a recorded 45-minute handoff session
  • 30 days of post-launch support

Expected benefits and how to measure them

  • Can help you open a new market without rebuilding the site.
  • Helps local visitors feel the site was written for them.
  • Keeps brand terms consistent across every localized page.
Visits from the target market
Compare visits from that country in your analytics before and after the localized site goes live.
Enquiries or orders from the target market
Track them in your CRM or store, quarter on quarter after launch.
Pages approved without edits
Count sample pages your reviewer accepted unchanged during testing and later updates.

Before you start: Record current traffic, enquiries and sales from the target market. List the sections of the site that need localizing.

These are things to track, not promised results. Outcomes depend on your data, your team and your market.

Running costs

The build price is one-time. Running the localized site afterward costs roughly $20 to $150 a month in your own accounts, mainly AI model usage for ongoing page updates, and it scales with how often your site content changes.

AI usage during the build and testing is billed to your own accounts too, so every provider relationship stays yours, never routed through us.

Ask about running costs

Custom requirements

Need a second target market, a second destination system, or more page types than the Scope Card lists? Add a note at checkout and you get a written Change Quote, only starting once you accept it. Larger or bespoke projects go through the Custom AI request form instead.

Request a custom version

Keep it running

For this build we recommend monthly maintenance, covering monitoring, fixes, and monthly change hours, enough for new pages or seasonal copy updates in the localized market. Maintenance starts once the 30 days of support end and can be cancelled any month.

$249/mo (the minimum fee, includes 2 change hours)

Optional. Starts after the post-launch support period. Cancel any month.

How maintenance works

How this compares

Do it yourself with a SaaS toolHire a custom agencyUpmark Labs
Price A website localization platform charges a monthly fee per language, often per word on top A localization agency quotes per project after discovery calls Ours is one fixed price, shown on this page before you buy
Scope A localization platform is infrastructure you still configure and maintain yourself An agency agrees scope during the project Ours is written on the Scope Card before purchase
Coverage A localization platform translates strings you feed it, page by page An agency build depends on what was scoped and staffed Ours covers navigation, page copy and marketing sections in one pass
Delivery A localization platform is live once you finish integrating it yourself An agency usually takes several weeks to staff and start Ours has a fixed delivery time shown before you buy, with faster options

Questions about this product

How much does AI Website Localization cost?

The fixed price for each delivery speed is shown in the price and delivery panel on this page before you order. It covers everything on the Scope Card: glossary setup, tone calibration, localizing navigation, page copy and marketing sections for one language, and the sample pages you review before launch. A second market is quoted in writing first.

Does AI Website Localization cover the whole site or just some pages?

It covers navigation, page templates, product pages and marketing sections together in one pass, delivered to your one connected destination. You tell us during intake which pages or sections to prioritize if you don't want every page launched at once, and later pages can be added through monthly maintenance or a Change Quote.

What does AI Website Localization cost to run each month?

Roughly $20 to $150 a month in your own accounts, mainly AI model usage for ongoing page updates as your site changes. You pay providers directly, so there's no markup from us. A site that changes rarely sits toward the bottom of that range, one with frequent new pages sits toward the top.

How is AI Website Localization different from AI Product Localization?

Website Localization adapts the entire site: navigation, page copy, product pages and marketing sections together. AI Product Localization is narrower and covers product listings and catalog descriptions specifically, not the whole site. Choose Website Localization when the whole site needs to launch in the new market at once, and Product Localization when only the catalog does.

Can AI Website Localization cover a second market once we're live?

Yes. The standard build covers one target language and market, and a second market is quoted as a Change Quote once you are ready. We suggest launching your first market, confirming the glossary and tone read right to native speakers, then expanding into further markets once that first pass has proven itself.

What platforms does AI Website Localization work with?

It connects to one destination system such as WordPress with WPML or Polylang, Webflow, Shopify Markets, Contentful, or a Google Drive folder for content pulled into another workflow. You choose the destination during intake, and that connection is tested with real pages before the localized site goes live.

What do we need to provide before AI Website Localization can launch?

Your brand guidelines, ten to twenty reference pages you like, the list of pages or sections to prioritize, and access to the destination the localized site publishes through. We also need the name of the person reviewing sample pages and admin access shared by adding our team as a user or creating a key you control, never sent by email.

Can I cancel maintenance for AI Website Localization?

Yes, any month. Maintenance starts after the 30 days of post-launch support end and runs month to month with no cancellation fee. It includes a monthly allowance of change hours that scales with the build, and unused hours in a given month don't carry over to the next one.

Launch your site in a new market without translating page by page.

Order AI Website Localization and your whole site is adapted, glossary and tone included, on a fixed delivery date. The scope above is what you get, in writing, before you pay.

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