Repurposing & Localization
AI Video Translation
Translates video transcripts and captions into target languages.
Repurposing & Localization
AI Webinar Repurposing
A recorded webinar becomes highlight clips, a written summary and follow-up posts, instead of sitting unused in a folder.
A webinar takes real effort to plan and run, then usually sits unwatched in a folder. This build turns each recording into highlight clips, a written summary and follow-up social posts on your brand template, so the session keeps working after it ends. You choose the three output formats, and a named reviewer approves every batch before it goes out.
- Every webinar becomes clips, a summary and follow-up posts
- Past recordings can be repurposed, not just new ones
- On-brand output reviewed before it reaches your audience
$3,400
20–30 working days
Optional maintenance $249/mo
What it is
AI Webinar Repurposing is a build that takes a recorded webinar and produces highlight clips, a written summary and follow-up social posts from it, so one session keeps generating content after it ends. Everything follows your brand template, and a named person reviews each batch before it reaches your CMS or drive.
Why businesses buy it
Webinars are among the most demanding pieces of content a team produces, and most are watched live once and then forgotten. Turning them into clips, articles and posts by hand takes hours per session, so it rarely happens. This build makes that follow-up routine, using your brand template and a review step you control. The scope is written down before you order, covering the formats, destination and samples, so you know exactly what each webinar will produce.
Problems this solves
Webinar recordings sit unwatched once the live session ends
The pipeline takes the recording and produces highlight clips, a written summary and follow-up social posts. The session keeps generating content long after the live audience leaves.
Registrants who missed the webinar never get the key points
A written summary captures the main points in a form people can skim. You can send it to no-shows or post it alongside the recording.
Marketing has no time to write posts after every event
Follow-up social posts are drafted from the webinar content, in your brand voice and template. A named person reviews each batch before it reaches your CMS or drive.
Finding the best moments in an hour-long webinar takes ages
The pipeline picks out highlight clips from the recording and formats them in up to three output types. Your team reviews the selection instead of scrubbing through the whole session.
A good fit if
You already run webinars and the recording usually just sits in a folder once the live session ends.
You want highlight clips, a written summary and follow-up social posts produced from each session, not just the clips.
You run webinars often enough that a repeatable pipeline is worth more than editing each recording by hand.
A named person should review the summary and clips before they go out to your list or your channels.
Not the right fit if
Your source is a general long-form recording, not a webinar, such as a podcast or a talk. See AI Video Repurposing.
You want new training video produced from a script, not a past webinar repurposed. See AI Training Video Generator.
You need the clips or summary translated into another language. See AI Video Translation.
You need a fuller adaptation for a new market, including dubbed voice and cultural adjustments. See AI Video Localization.
How it works
- We agree your brand template, the destinations for the outputs, such as your CMS or LinkedIn page, and up to three output formats, for example clips, a summary and a follow-up post.
- You send the webinar recording, along with any reference examples of past highlight clips or summaries you like.
- The pipeline finds the strongest moments, cuts them into highlight clips, and drafts a written summary and follow-up posts, with your fonts, colors, intro and outro applied automatically.
- The person you named reviews the batch of 25 sample outputs and approves, rejects or requests a change to a clip or the summary wording.
- Approved clips, the summary and the follow-up posts are delivered to your destination, ready to send to your list or post.
What you provide within 72 hours
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
- Your brand guidelines and tone-of-voice examples.
- Ten to twenty reference examples showing the clip and summary style you want.
- Access to the destination the finished outputs should reach, such as your CMS or a social channel.
- The webinar recording to start with.
- The name of the person who approves each batch.
- Admin access and API keys for every connected system, shared by adding our team as a user or creating a key you control, never by email.
- Your business information (company basics, hours and brand voice), shared during intake.
- One decision-maker on your side who can approve the outputs and sign off on launch.
- An API key for your own AI model account (for example OpenAI or Google Gemini), created for this build with a spending limit.
The 72-hour rule. Send everything on your checklist, including access, within 72 hours of ordering so your build starts on time.
Timeline
Start
Intake verified and your brand template, destinations and first webinar recording agreed.
Weeks 1–2
The pipeline is built and your webinar is turned into a first batch of clips, a summary and follow-up posts.
Week 3
Your destination, such as your CMS or LinkedIn page, is connected.
Weeks 3–4
25 sample outputs delivered for your review.
Week 4
Your review and two rounds of changes to the clips or summary.
Go-live
Live, with a recorded handoff session, and support starts.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $3,400 |
| Express | 15–25 working days | $4,000 |
| Rush | 10–20 working days | $4,600 |
What you receive at handover
- A webinar repurposing pipeline producing highlight clips, a written summary and social posts
- Your brand template and reference examples set in the workflow, prompt and guardrail configuration
- Delivery to one destination, such as your CMS or drive, with a named reviewer step
- A test report on sample outputs you reviewed and approved
- An admin guide and a recorded handoff session
- 30 days of post-launch support
Expected benefits and how to measure them
- Each webinar can keep feeding your channels after it ends.
- People who missed the session can still get the main points.
- Your team can follow up sooner after each event.
- Content pieces per webinar
- Count the clips, summaries and posts published from each session.
- Follow-up content views
- Compare page and video views for webinar follow-up content before and after launch.
- Leads after each webinar
- Track enquiries or demo requests attributed to webinar follow-up in your CRM.
Before you start: For your last few webinars, note what follow-up content went out and how long it took. Record registrations, attendance and resulting leads.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
Running costs
The build price is one-time. Running it is paid in your own accounts, roughly $20 to $150 a month in AI model and media-generation usage, depending on how many webinars you run through it.
AI usage during the build and testing is billed the same way, so every provider account, including your CMS and social tools, stays in your name.
Ask about running costsCustom requirements
If you need something outside the Scope Card, add a note at checkout. You get a written Change Quote, and that work only starts once you accept it. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionKeep it running
We recommend monthly maintenance, which includes change hours for things such as an updated summary style or a new reference example. It starts after the 30 days of included support and can be cancelled any month.
$249/mo (the minimum fee, includes 2 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance worksHow this compares
| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A webinar tool charges monthly per session recorded | An editor quotes per recording | Ours is one fixed price, shown on this page before you buy |
| Outputs | A webinar tool usually only exports clips | An agency treats the summary and posts as extra work | Ours produces clips, a summary and follow-up posts from the one recording |
| Delivery | A webinar tool works immediately but the template is yours to build | An editor's turnaround usually runs several weeks, set per project | Ours has a fixed delivery time shown before you buy, with faster options |
| Review | A webinar tool posts whatever the template produces | An agency build depends on what was agreed | Ours holds every batch for your named reviewer before it posts |
Questions about this product
How much does AI Webinar Repurposing cost?
One fixed build price per delivery speed is shown in the price and delivery panel on this page. It covers the full Scope Card: one pipeline for your webinar recordings, up to three output formats such as clips, a summary and posts, one destination, 25 sample outputs for review and 30 days of support after launch.
What outputs does AI Webinar Repurposing produce from one session?
Up to three output formats from the one webinar recording, typically highlight clips, a written summary and follow-up social posts, built on your brand template. Which three formats you use is agreed during intake, and the mix is proven across 25 sample outputs before launch.
What does AI Webinar Repurposing cost to run each month?
Typically $20 to $150 a month in AI model and media-generation usage, billed in your own accounts, moving with how many webinars you run through the pipeline. You see every charge on your own provider bill, since nothing runs through us and every account, including your CMS, stays in your name.
Does AI Webinar Repurposing work from a webinar we already ran months ago?
Yes, as long as you have the recording, it can be repurposed the same way as a fresh session. There is no requirement that the webinar be recent, so a backlog of past sessions can be worked through as capacity fits inside monthly maintenance or a fresh batch order.
What do we need to provide before AI Webinar Repurposing can launch?
We need your brand guidelines, ten to twenty examples of clips, summaries or posts you like, access to your destination such as your CMS, the first webinar recording to work from, and the person who will review each batch before it is published or sent to attendees.
Why choose AI Webinar Repurposing over AI Video Repurposing?
Choose Webinar Repurposing when your source is a webinar and you want a written summary and follow-up posts alongside the clips. AI Video Repurposing is the general option for any long-form recording, such as a podcast or talk, when clips are all you need. Match the build to your source and the outputs you want.
Can we add a new output format later?
Yes, adjusting the existing formats fits inside the monthly change hours that come with maintenance. A fourth output format, or a second destination, comes through an add-on, quoted before it starts, without disrupting the live pipeline. Those hours also cover an updated summary style or a new reference example, and maintenance can be cancelled any month.
Make one webinar keep working after it ends.
Order AI Webinar Repurposing today and it goes live on a fixed delivery date. The scope above is exactly what you get, in writing, before you pay.
Works well with
Repurposing & Localization
AI Video Localization
Localizes videos with translated captions and dubbed audio.