AI receptionist for small business: calls, bookings and handoffs
What an AI receptionist does on a real call, the rules that apply, a sample greeting and a pass/fail checklist to launch one safely.
Calls that pitch, handle objections, and close a sale or book the next step, not just deliver information.
A good sales call follows a pattern: present the offer, handle the pushback, ask for the close or the next step. The trouble is that it depends on who picks up. This agent runs your approved pitch, pricing and objection responses on every call, closes where the prospect is ready or books the next step, and logs the outcome in your CRM.

AI Voice Sales Agent calls or answers with a sales conversation built to pitch your offer, handle the objections you expect, and close the sale or book a qualified next step. It works from the pitch, pricing and objection responses you approve, not an improvised script.
Leads go cold while reps are busy, and the ones who do get called hear a different pitch depending on who dials. Objections get fumbled, pricing gets improvised and the CRM never quite reflects what happened. This agent gives every prospect your best version of the conversation, sticks to the terms you set and hands anything unexpected to a rep. The Scope Card fixes the flows, systems and testing before you order, so you know exactly which sales conversations it will run.
The Voice Sales Agent works only from the pitch, pricing and objection responses you approve. Every caller hears the same accurate story about your offer.
The objections you expect are written into the conversation with your approved answers. The agent responds calmly and moves toward a sale or a qualified next step.
The agent can answer as well as call out on one number. A caller who wants to buy is handled straight away rather than told someone will ring back.
Live transfer passes a ready buyer to your salesperson mid-call. The outcome and next step are logged in your connected CRM. The salesperson can see what was discussed before picking up, so the buyer does not have to repeat themselves.
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $6,900 |
| Express | 15–25 working days | $7,950 |
| Rush | 10–20 working days | $8,950 |
Before you start: Record a month of sales call volume, outcomes and closes from your CRM. Keep your current pitch and objection notes to compare.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
The build price is paid one time. Running it is billed in your own accounts, roughly $0.13 to $0.31 per connected call minute all in, covering the voice platform, the AI model and telephony, plus number rental. Sales conversations tend to run longer than a simple reminder call, since objection handling takes time, so plan around average call length as well as attempt volume.
AI usage during build and testing is also billed to your own accounts, so every provider relationship stays yours.
Ask about running costsNeed more than five pitch segments, or a more complex qualification-to-close flow? Add a note at checkout and you get a written Change Quote, with work starting only once you accept it. Larger or bespoke projects go through the Custom AI request form instead.
Request a custom versionMonthly maintenance covers monitoring, fixes, updates, a monthly health report and change hours to update pricing, refresh objection responses or adjust a segment's pitch. It starts after the thirty days of included support and can be cancelled any month.
$345/mo (5% of the build price a month, includes 3 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance works| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A sales dialer tool charges per seat plus usage | A custom build gets quoted after discovery calls | Ours is one fixed price, shown on this page before you buy |
| Objection handling | Most dialers leave objection responses to the human rep | Depends entirely on what the agency scopes | Ours applies the objection responses you approve, consistently |
| Delivery | A dialer is quick to sign up for but slow to script well | An agency build usually runs several weeks | Ours has a fixed delivery time shown before you buy, with faster options |
| Outcome tracking | Basic call logs without a structured close or booking status | Depends on what was agreed with the agency | Ours logs closed, booked or follow-up status into your CRM |
Yes, within the pitch, pricing and close process you approve. Where the prospect is ready, it can complete a close directly or book the confirmed next step, such as a demo or a paid trial, into your calendar. It does not improvise pricing or terms beyond what you provided.
The Appointment Setter's job is booking a meeting through outreach, without a sales pitch or objection handling built in. This build is designed to sell: presenting an offer, handling pushback, and closing or booking a qualified next step. If your outbound calls are purely about getting a meeting on the calendar, the Appointment Setter is the simpler and cheaper choice.
It uses the closest matching response from what you provided, and if nothing fits, it acknowledges the concern honestly and offers to connect the prospect with a rep rather than improvising a new claim. Every unmatched objection is logged, so you can see patterns and add responses over time.
Connected call minutes run roughly $0.13 to $0.31 all in, covering the voice platform, the AI model and telephony, plus number rental, paid directly in your own accounts. Sales calls often run longer than a simple reminder call because of the pitch and objection handling, so cost tracks average call length as well as volume.
The delivery panel on this page shows the timeline for each speed. The clock starts once we have your pitch, pricing, objection responses, close process and CRM and calendar access. Fifty test calls then run against tough objections as well as easy yeses, and you get two rounds of changes before the agent speaks to a real prospect.
Yes. The call opens with a short disclosure in wording you approve, delivered before the pitch begins. Several US states and countries have specific disclosure and consent requirements for automated sales calls, and the exact wording is set during intake and can be updated later through monthly maintenance.
Yes. Updated pricing, a refreshed pitch or new objection responses fit inside the monthly change hours in maintenance. A structurally new segment or offer beyond the five in scope is scoped and quoted as an Additional Workflow before the work starts.
Order AI Voice Sales Agent and it is pitching, handling objections and closing or booking calls on a fixed delivery date.

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