AI receptionist for small business: calls, bookings and handoffs
What an AI receptionist does on a real call, the rules that apply, a sample greeting and a pass/fail checklist to launch one safely.
Buyers called back after a test drive, a missed after-hours call or a trade-in enquiry, and service customers checked on.
Buyers who took a test drive and service customers who called after hours often hear nothing back until it is too late. AI Voice Follow-Up for Automotive calls them at the right moment, books test drives, appraisals and service visits, and transfers anyone who wants a salesperson. You set the triggers and calling hours, and every call lands in your DMS or CRM.

AI Voice Follow-Up for Automotive calls buyers and service customers when a dealership event needs a follow-up: a test drive with no decision, a call missed outside showroom hours, a trade-in enquiry, or a completed service. It books the next step or passes the customer to your team.
Dealerships spend heavily to get a buyer onto the lot, then lose them when the follow-up call slips. A test drive with no decision, a trade-in question left hanging or a missed evening call can each end with the car bought elsewhere. This edition makes those calls on your timing, books the next step from your calendar and hands real negotiations to your sales team. It never quotes a trade-in value or a payment. The Scope Card spells out the flows, the connected systems and the testing before you buy, so your managers know what it does.
After a test drive with no sale logged, the agent calls the buyer at the time you choose. It answers approved questions and books a return visit or passes them to a salesperson.
A call missed after hours triggers a callback when your rules allow. The agent finds out whether it is a sales or service matter and books the right next step.
Trade-in enquiries trigger a follow-up call that gathers vehicle details for your team to value. The agent does not quote prices, so valuations stay with your staff.
A completed service triggers a short check-in call. Customers with a concern are transferred to a service adviser, and others can be offered their next booking.
Your portal lists these the moment you order. Delivery starts the working day after everything is in and your access is checked.
| Option | Delivery time | Price |
|---|---|---|
| Standard | 20–30 working days | $6,900 |
| Express | 15–25 working days | $7,950 |
| Rush | 10–20 working days | $8,950 |
Before you start: Record test drives, sales and missed after-hours calls for two months. Note how many service customers currently get a follow-up.
These are things to track, not promised results. Outcomes depend on your data, your team and your market.
The build is $6,900, paid once. Calls cost roughly $0.13 to $0.31 per connected minute all in, covering the voice platform, AI model and telephony, plus number rental, all billed in your own accounts. Because calls only follow real events, monthly cost tracks your test drive and service volume.
AI usage during build and testing is billed to your accounts too.
Ask about running costsA second rooftop's number, calls in a second language, or a sixth flow such as service reminders before a due date sit outside this Scope Card. Add a note at checkout for a written Change Quote.
Request a custom versionMonthly maintenance covers monitoring, fixes, updates and change hours for new stock FAQs, changed showroom hours or adjusted follow-up timing. It starts after the 30 days of support.
$345/mo (5% of the build price a month, includes 3 change hours)
Optional. Starts after the post-launch support period. Cancel any month.
How maintenance works| Do it yourself with a SaaS tool | Hire a custom agency | Upmark Labs | |
|---|---|---|---|
| Price | A dealer CRM add-on charges monthly per rooftop | A BDC outsourcer charges per hour or per lead | Ours is one fixed price, shown on this page before you buy |
| Trade-in and finance | Templates may mention offers you have not approved | Depends on how the outsourcer trains its staff | Ours never prices on the call and passes it to sales |
| Sales and service | Often separate tools per department | Usually priced per department | Ours covers both within five call flows |
| Delivery | Set-up depends on your DMS vendor | An outsourcer needs scripts and onboarding | Ours has a fixed delivery time shown before you buy, with faster options |
Any event your DMS, CRM or calendar records and the build can read. Dealers usually choose a test drive with no sale, a call missed outside showroom hours, a trade-in or valuation enquiry, and a completed service visit. You can run up to five call flows, each with its own timing, calling window and retry rule.
No. It can explain how your trade-in or finance process works using your approved FAQs, but it never gives a figure. When a customer wants a number, it books an appraisal or a meeting with sales, or transfers the call live, depending on what you set for that flow.
Yes, if a missed or cancelled test drive is one of your triggers. It calls the buyer, names the vehicle they were booked to drive, offers new slots from the connected calendar and confirms the booking before hanging up. If the vehicle has been sold, your FAQs decide what alternatives it mentions.
Yes. A closed service visit can trigger a short check-in call asking whether everything is working as expected. If the customer reports a problem, the call is transferred to the service advisor's number or a message is logged against the repair order, so the issue is picked up before it becomes a complaint.
Each delivery speed has its own fixed price and timeline, shown together in the price and delivery panel on this page. The build covers the dealership call flows, up to two connected systems such as your DMS and calendar, and fifty test calls. Call minutes, roughly $0.13 to $0.31 each all in, plus number rental, are paid in your own telephony accounts.
Not in the standard build, which uses one phone number. Add the WhatsApp Channel Add-on, $1,500, and the same follow-up can reach customers on WhatsApp, which some buyers prefer after a test drive. The add-on connects to the WhatsApp Business Platform account you own.
Order AI Voice Follow-Up for Automotive and on a fixed delivery date test drives, after-hours missed calls, trade-in enquiries and service visits each get a follow-up call from your dealership.

Answers calls, handles common questions, takes messages and transfers callers.

Follows up with leads who went quiet using context from past conversations.

Summarizes calls into notes, outcomes and next steps in your CRM.